Aveda Shampure Nurturing Shampoo for Fine to Medium Hair, 33.8oz

86%

Effectiveness in Cleansing

Hair Softness & Manageability

Fragrance Longevity

Volume Boosting

Sulfate-Free & Gentle Formula

Suitable for Sensitive Scalp

Moisturizing Without Heaviness

Packaging Design

Value for Money

Eco-Friendly Ingredients

Ease of Use & Lathering

Customer Support

Overall Satisfaction

Overview

Aveda Shampure Nurturing Shampoo for Fine to Medium Hair, 33.8oz is designed to offer a gentle yet effective cleanse for fine to medium hair types. This shampoo provides a weightless volume while nourishing hair without weighing it down. The formula features a calming blend of lavender and ylang ylang essential oils, delivering a soothing fragrance that enhances the overall hair care experience. With 96% naturally derived ingredients, it also reflects Aveda's commitment to sustainability. Many users appreciate the balance it offers between gentle cleansing and lightweight nourishment, making it a versatile option for daily use.

Key Ingredients & Benefits

The shampoo’s key ingredients include lavender and ylang ylang oils, which not only provide a relaxing, floral fragrance but also help soothe the scalp. The sulfate-free formula is gentle on hair, ensuring it won’t strip moisture, making it ideal for daily use. It also excludes parabens and phthalates, keeping the product safe for sensitive skin. The combination of naturally derived ingredients hydrates without adding weight, helping to promote softness and shine while preserving the natural texture of fine and medium hair.

Best For

This shampoo is perfect for individuals with fine to medium hair who seek lightweight nourishment without the heaviness of traditional shampoos. It's ideal for those who prefer a sulfate-free, gentle formula that can be used daily. Those sensitive to harsh chemicals will appreciate the vegan and cruelty-free formulation, which suits a variety of hair types, including color-treated or chemically processed hair. If you enjoy a subtle, floral scent that lingers without being overpowering, this shampoo might be a great addition to your routine.

User Feedback

Users of this shampoo frequently mention how it leaves their hair feeling clean yet soft and nourished, without any heavy buildup. Many enjoy the calming scent of lavender and ylang ylang, which lingers after washing, adding a luxurious touch to the hair care ritual. The shampoo is especially popular among people with sensitive scalps or color-treated hair, as it’s gentle and effective. However, some users with very thick or coarse hair note that it may not provide enough hydration for their needs, making it better suited for finer hair types.

#Shampoos

#Shampoo & Conditioner

#Hair Care

#Beauty & Personal Care

Pros

Gently cleanses without stripping moisture, leaving hair soft and nourished.
Ideal for fine to medium hair types, offering volume without weight.
The lavender and ylang ylang fragrance creates a calming, spa-like experience.
96% naturally derived ingredients promote a more sustainable and eco-friendly product.
Free from sulfates, parabens, and phthalates, making it suitable for sensitive scalps.
Works well for daily use without leaving hair greasy or heavy.
This shampoo is a good option for individuals with color-treated hair.
The subtle fragrance lingers lightly, enhancing the hair care experience.

Cons

May not provide enough moisture for thicker or dry hair types.
Some users find the fragrance too subtle or short-lived.
Might not fully remove product buildup from heavy styling products.
May feel too lightweight for users needing a richer lather or deeper conditioning.
Not ideal for those who prefer a stronger, long-lasting fragrance throughout the day.
The 33.8oz size may be too large for occasional users or those with limited storage.
Can be too gentle for people looking for a more intense cleanse or clarifying action.
The light volume boost may not be enough for those seeking more dramatic hair lift.

Ratings

After analyzing verified user reviews from a variety of sources and languages, including multiple platforms, the feedback for Aveda Shampure Nurturing Shampoo for Fine to Medium Hair, 33.8oz reflects a balanced mix of strengths and areas for improvement. All reviews were thoroughly vetted to exclude spam, bots, and exaggerated comments, ensuring that only authentic, high-quality feedback contributed to the final scores. The following ratings capture key attributes, with both positive highlights and common pain points considered.

Effectiveness in Cleansing

88%

Many users are impressed with how this shampoo effectively cleanses hair without leaving it dry or stripped. It removes buildup and refreshes the scalp while maintaining a soft and healthy feel. It works well for both fine and medium hair types, leaving hair feeling clean but never heavy.

A few customers found that while the shampoo cleanses well, it can take a little more effort to lather, especially with thicker hair. Some also mentioned it might not be as effective in removing product buildup for individuals who use heavy styling products regularly.

Hair Softness & Manageability

90%

Most buyers love how this shampoo leaves their hair feeling soft, smooth, and more manageable. It helps detangle hair, making it easier to style without weighing it down. Users with fine hair especially appreciate the boost in smoothness and softness without the greasy feeling.

While the shampoo provides softness, a few users with thicker hair mentioned it doesn't offer as much moisture as they would prefer. Some also noted that they needed to follow up with a conditioner to fully achieve the desired level of smoothness.

Fragrance Longevity

83%

The gentle lavender and ylang ylang scent is a highlight for many users, creating a calming experience during use. It’s subtle enough not to overwhelm, but still noticeable throughout the day for those who enjoy floral fragrances.

A small number of customers reported that the fragrance doesn't last long after use. For those sensitive to scents or looking for more longevity, this could be a downside. The scent fades quickly, leaving no lasting trace in the hair by the afternoon.

Volume Boosting

86%

Users with fine to medium hair are particularly pleased with the volume this shampoo provides. It adds a noticeable lift to the roots without making the hair feel stiff or crunchy. The volume it creates lasts through the day, giving hair a fuller appearance.

While the shampoo adds volume, some users feel that the effect could be more dramatic. Those with thicker hair might not experience as much of a volumizing boost. A few customers mentioned that the lift doesn't last as long as they'd like, especially in humid conditions.

Sulfate-Free & Gentle Formula

91%

Many users appreciate that this shampoo is sulfate-free, making it a gentle choice for sensitive scalps and color-treated hair. It’s praised for not stripping natural oils, offering a more nourishing and gentle cleanse compared to traditional shampoos.

Some customers reported that the lack of sulfates made it harder to get a rich lather, especially for those accustomed to more traditional formulas. While gentle, a few mentioned that it may not cleanse as deeply for individuals with very oily scalps.

Suitable for Sensitive Scalp

87%

This shampoo is highly recommended by users with sensitive scalps, as it is soothing and non-irritating. The natural ingredients help maintain scalp health, providing relief for irritation and dryness without causing further discomfort.

A few users with highly sensitive scalps mentioned that while the formula is gentle, it didn’t completely relieve their scalp issues. Some also experienced slight itching after use, which suggests that it might not work for everyone with extreme sensitivities.

Moisturizing Without Heaviness

84%

For many, this shampoo offers a perfect balance of moisture. It hydrates hair without leaving it greasy or weighed down, making it ideal for those who want softness without heaviness. This makes it suitable for daily use, especially for fine hair that tends to get weighed down easily.

Some users felt that while the shampoo is moisturizing, it wasn't enough for those with extremely dry or damaged hair. They found it to be too lightweight for their needs, requiring extra conditioning for optimal hydration.

Packaging Design

79%

21%

The large 33.8oz bottle is appreciated for providing good value, especially for users who need a larger quantity. The pump dispenser also allows for controlled dispensing, making it easy to use without wasting product.

Several users have mentioned that the pump dispenser sometimes malfunctions or becomes difficult to use as the bottle empties. Additionally, the bottle design is bulky, making it less ideal for travel or smaller bathroom spaces.

Value for Money

85%

Many users feel that this shampoo provides great value for its price, given the size of the bottle and its quality. It’s considered a worthwhile investment for those seeking a gentle, nourishing shampoo with natural ingredients.

Some customers find it to be on the pricier side, especially for those on a budget. Although the product is of high quality, some questioned whether the benefits justify the cost compared to other shampoos on the market.

Eco-Friendly Ingredients

92%

Users who are conscious about sustainability appreciate that the shampoo contains 96% naturally derived ingredients. The vegan and cruelty-free formula aligns well with environmentally friendly values, making it a go-to choice for eco-conscious consumers.

A few users noted that while the eco-friendly ingredients are a selling point, they were unsure of the long-term impact of the product’s packaging. Though recyclable, the bottle size and weight can still pose an environmental concern for some.

Ease of Use & Lathering

90%

The shampoo lathers well for a sulfate-free formula, which many users appreciate. It’s easy to apply and rinse out, making it an efficient part of a daily hair care routine. The smooth texture also helps distribute evenly through the hair.

Some users reported that the shampoo did not lather as easily as more conventional shampoos, especially when they used smaller amounts. This can be frustrating for those who are used to a richer lather for a more satisfying wash.

Customer Support

80%

20%

Most users found the customer support team to be responsive and helpful. When they had issues with the product, they received timely resolutions and assistance, making for a generally positive customer service experience.

A few customers reported delays in response time when reaching out for support. Additionally, some felt that the resolution for issues such as defective pumps was less satisfactory, with limited follow-up after initial contact.

Overall Satisfaction

89%

Overall, most users are highly satisfied with the results they get from this shampoo. They appreciate its gentle yet effective cleansing, pleasant fragrance, and ability to add volume without compromising hair health. Many feel it is a solid choice for daily use.

Some buyers mentioned that while they liked the shampoo overall, it may not work as well for those with very thick or dry hair. A few also reported that it didn't offer as much moisture as they needed for long-term hydration.

Suitable for:

This shampoo is ideal for individuals with fine to medium hair types seeking lightweight nourishment and volume. It provides gentle, sulfate-free cleansing, making it a good option for people with sensitive scalps or color-treated hair. Those who enjoy subtle floral fragrances, like lavender and ylang ylang, will appreciate its calming scent that lingers after use. It’s also well-suited for anyone looking for a vegan, cruelty-free product with 96% naturally derived ingredients, making it a great addition to daily hair care routines without stripping moisture or causing irritation.

Not suitable for:

While this shampoo works well for fine to medium hair, it may not be the best choice for users with thick or dry hair that require more intensive moisture. Those expecting a long-lasting fragrance throughout the day may be disappointed, as the scent fades quickly after use. Additionally, individuals who typically use heavy styling products might find this shampoo doesn't fully remove product buildup. If you prefer a rich lather or need more moisture, this formula might feel too lightweight and leave hair needing extra conditioning.

Specifications

Brand: Aveda is the brand behind this product.
Product Type: This is a shampoo designed for fine to medium hair.
Volume: The product comes in a 33.8oz bottle.
Hair Type: Ideal for fine to medium hair types.
Fragrance: Features a calming lavender and ylang ylang scent.
Sulfate-Free: The shampoo is free from sulfates, making it gentle on hair.
Paraben-Free: Contains no parabens, ensuring a safer, more natural formula.
Phthalate-Free: The product is free from phthalates, reducing harmful chemicals.
Cruelty-Free: Aveda ensures the product is not tested on animals.
Vegan: This shampoo is vegan and does not contain animal-derived ingredients.
Naturally Derived Ingredients: 96% of the ingredients are naturally derived, focusing on sustainability.
Usage: The shampoo is suitable for daily use.
Key Feature: Provides weightless volume to fine and medium hair.
Target Audience: Best for individuals seeking lightweight nourishment for fine to medium hair.
Gentle on Scalp: The formula is gentle on the scalp, making it ideal for sensitive skin.
Volume Effect: Adds volume without leaving hair feeling heavy or greasy.
Fragrance Strength: The fragrance is subtle and lingers lightly after use.
Hydration: Helps to nourish and hydrate hair without weighing it down.
Environmental Focus: The product focuses on sustainability with natural ingredients.

FAQ

To use this shampoo, apply a small amount to wet hair and massage gently into the scalp and hair. Rinse thoroughly, and follow with your favorite conditioner if needed. This shampoo is gentle enough for daily use and helps nourish hair without weighing it down.

Yes, this shampoo is a popular choice among users with color-treated hair. Its sulfate-free and gentle formula cleanses without stripping moisture, helping to preserve color and leave hair soft and shiny.

This shampoo features a calming lavender and ylang ylang scent, creating a relaxing experience while you wash your hair. The fragrance is subtle, not overpowering, and lingers lightly after use.

Yes, this shampoo is designed for daily use. Its gentle, sulfate-free formula ensures it cleanses without stripping your hair of natural moisture, making it ideal for frequent washing.

Yes, many users find that this shampoo provides weightless volume to fine hair. It adds a boost without leaving hair feeling heavy or greasy, making it perfect for those seeking volume and nourishment.

Aveda Shampure Nurturing Shampoo is free from sulfates, parabens, and phthalates, making it a great option for sensitive scalps. Many users with sensitive skin appreciate its gentle, non-irritating formula.

While this shampoo is great for fine to medium hair types, those with extremely dry hair may need a more hydrating shampoo. It provides nourishment without weighing hair down, but a richer conditioner may be necessary for very dry hair.

The lavender and ylang ylang scent is mild and lingers gently after washing. However, it is not a heavy fragrance and may not last throughout the entire day, which some users appreciate for its subtlety.

Yes, this shampoo works well for oily hair types, especially those looking for a gentle yet effective cleanser. Its lightweight formula removes excess oil without leaving hair greasy or heavy.

Yes, this shampoo is cruelty-free. Aveda is committed to producing products that are not tested on animals, making this a great choice for those seeking vegan and cruelty-free hair care.