Urban Decay Vice Hydrating Lipstick 0.11 oz

Urban Decay Vice Hydrating Lipstick 0.11 oz — image 1
Urban Decay Vice Hydrating Lipstick 0.11 oz — image 2
Urban Decay Vice Hydrating Lipstick 0.11 oz — image 3
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Urban Decay Vice Hydrating Lipstick 0.11 oz — image 5
Urban Decay Vice Hydrating Lipstick 0.11 oz — image 6
78%
22%
91%
Color Payoff
88%
Hydration & Comfort
73%
Wear Longevity
89%
Application Ease
93%
Ethical Standards
86%
Shade Range
84%
Finish Variety
63%
Matte Finish Performance
87%
Cream Finish Performance
77%
Value for Money
74%
Packaging & Portability
47%
Transfer Resistance
71%
Scent & Taste
68%
Shade Name Accuracy
More

Overview

Urban Decay Vice Hydrating Lipstick 0.11 oz sits in that sweet spot between a drugstore impulse buy and a full luxury splurge — prestige quality at a price that won't sting. Urban Decay has built a loyal cult following over the years, particularly among buyers who want bold, well-formulated color without compromising on ethics. This lipstick promises two things at once: rich lasting color and genuine hydration throughout the day. It comes in 35 Los Angeles-inspired shades spanning cream, matte, and shine finishes — real variety for a single product line. Worth noting upfront: this is an everyday lip color, not a specialty treatment product, and that distinction matters.

Features & Benefits

The Vice formula packs a lot into a compact 0.11 oz stick — for reference, standard lipstick bullets typically run 0.12 to 0.14 oz, so this is slightly on the smaller side. The three finish options — cream, matte, and shine — give buyers real flexibility; the cream sits comfortably in the middle, the matte delivers a flat modern look, and the shine adds gloss without feeling sticky. Aloe vera and avocado oil aren't just label decoration here — both are recognized for locking in moisture and softening skin texture during wear. The color payoff is notably pigmented, applying evenly in a single pass. It's also fully vegan and cruelty-free certified, which is a genuine plus.

Best For

This lip color is a strong match for anyone whose lips tend to feel dry or tight by mid-afternoon — the hydrating formula makes that kind of daily wear less punishing. It's also a solid pick for someone moving up from drugstore options for the first time; the brand is well-established, the ratings back it up, and the 35-shade range means finding a flattering match isn't a guessing game. Vegan and cruelty-free shoppers will find this an easy yes. And if you need something that holds up from a morning meeting through dinner without constant touch-ups, the cream and shine finishes tend to wear more forgivingly. Those who prefer a cleaner flat look will gravitate toward the matte.

User Feedback

With a 4.3-star average across nearly 1,400 reviews, the Vice formula has clearly found its audience. Buyers frequently note how comfortable it feels on the lips — not chalky, not heavy — and many mention that the color stays true to what's shown online, which is harder to pull off than it sounds across 35 shades. The main criticism tends to involve longevity differences between finishes; the shine and cream variants generally hold up well, while the matte can show fading or uneven wear after a few hours, especially on drier lips. Shade availability can also vary by retailer, so it's worth confirming stock before settling on a specific color. Broadly, feedback skews positive but not unconditionally so.

#Lipstick
#Lips
#Makeup
#Beauty & Personal Care

Pros

  • Aloe vera and avocado oil keep lips feeling genuinely comfortable throughout extended daily wear.
  • Strong pigmentation delivers full, even color in a single pass — no awkward layering required.
  • Three finish options — cream, matte, and shine — make this versatile enough for different occasions and preferences.
  • 35 shades offer real range, from understated nudes to bolder colors, within one product line.
  • Fully vegan and cruelty-free, which is a genuine credential rather than just marketing language.
  • Cream and shine finishes wear well for most of the day without demanding constant touch-ups.
  • Color accuracy is a consistent buyer highlight — the shade you order tends to match what actually arrives.
  • The slim profile fits easily into a small bag or pocket without taking up unnecessary space.
  • Formula applies smoothly in one stroke without dragging or requiring careful correction on the edges.
  • Ranked #127 in the Lipstick category on Amazon, indicating broad and sustained buyer satisfaction.

Cons

  • The matte finish fades unevenly after a few hours, especially on dry or textured lips.
  • At 0.11 oz, this lip color is slightly smaller in volume than many competitors at a similar price point.
  • Shade availability varies by retailer — your preferred color may be out of stock when you need it.
  • Not a substitute for a lip balm or treatment; significantly chapped lips will still need separate prep.
  • The shine finish is a hard pass for anyone who dislikes any gloss or visible sheen in their lip look.
  • Wear performance is noticeably inconsistent across the three finishes, making it harder to set firm expectations.
  • Urban Decay shade names can be cryptic, making it tricky to judge the actual color without seeing real swatches.
  • Buyers who prefer heavy-duty transfer-proof wear may find this formula falls short of that standard.

Ratings

Our scores for Urban Decay Vice Hydrating Lipstick 0.11 oz were generated by AI after systematically analyzing thousands of verified buyer reviews from global markets, with spam, bot-generated, and incentivized feedback actively filtered out. The result is an honest, balanced picture that captures both what this lip color does exceptionally well and where real users have run into genuine frustrations. Every category below reflects actual usage patterns — not manufacturer claims.

Color Payoff
91%
Buyers consistently report that the Vice formula delivers full, saturated color in a single stroke — no patchy layering required. Whether worn under office lighting or outdoors, the pigmentation holds up visually and matches the shade shown online far more reliably than many competing lines at this price point.
A small segment of reviewers noted that lighter nude shades occasionally appear more sheer than expected on deeper skin tones, requiring a second pass to achieve the same opacity shown in promotional swatches. This is more of a shade-matching limitation than a formula flaw.
Hydration & Comfort
88%
The combination of aloe vera and avocado oil makes a noticeable difference over the course of a full day — buyers who normally battle dry, tight lips by mid-afternoon report that this lip color keeps things comfortable through a standard workday without needing a balm underneath. That in-wear feel is one of the most frequently praised qualities across reviews.
For buyers with severely compromised or chronically dry lips, the hydration is appreciated but not transformative — it maintains moisture well but does not actively repair or treat. Prepping with a dedicated balm beforehand is still necessary if your lips are already in rough shape.
Wear Longevity
73%
27%
The cream and shine finishes perform respectably over a four-to-six-hour window under normal daily conditions — light eating, drinking water, and regular conversation — without needing active touch-ups. Many buyers cite this as good enough for a half-day without worrying about a mirror check.
Longevity drops considerably after a meal, and the matte finish fades unevenly in a way that reads as patchy rather than graceful. Users who expect full-day wear without any maintenance, particularly through lunch, are likely to come away disappointed regardless of which finish they chose.
Application Ease
89%
The formula glides on without dragging, tugging, or skipping — even on lips that are slightly textured or not perfectly smooth. Multiple reviewers noted applying it quickly in a moving car or during a commute without needing to correct uneven lines afterward, which speaks to how forgiving the formula is in practical use.
The shine finish has a tendency to feather slightly at the outer corners without a liner, particularly for buyers with fine lines around the lip area. It is a minor issue but worth knowing upfront if clean, defined edges matter to you.
Ethical Standards
93%
Urban Decay holds PETA cruelty-free certification and the Vice formula is fully vegan, with no animal-derived ingredients anywhere in the formulation. For buyers who treat ethical credentials as a hard filter in their purchasing decisions, this lip color clears that bar without compromise or ambiguity.
Some sustainability-focused buyers have raised questions about the brand's parent company and its broader environmental practices, noting that cruelty-free and vegan certifications do not automatically address packaging waste or supply chain transparency. These concerns fall outside the product itself but are worth acknowledging.
Shade Range
86%
Thirty-five shades is a meaningful range for a single product line, and the mix of neutrals, nudes, and bolder colors gives most buyers a realistic shot at finding something that works for them. Reviewers across a wide range of skin tones report finding flattering matches, which is not something every lipstick line at this price achieves.
Shade availability varies significantly by retailer, and several popular colors go out of stock frequently without a reliable restock schedule. Buyers who fall in love with a specific shade may find it unavailable precisely when they need to repurchase, which is a real and recurring frustration in the reviews.
Finish Variety
84%
Having cream, matte, and shine all under one product line means buyers can stay loyal to a single brand and formula they already trust while switching looks for different occasions. The performance gap between finishes is consistent enough that switching feels intentional rather than unpredictable.
The three finishes do not perform equally, and framing them as equivalent options can mislead buyers. The matte trails the other two noticeably in wear time and comfort, so buyers choosing between finishes should factor in performance expectations rather than aesthetics alone.
Matte Finish Performance
63%
37%
When freshly applied on well-prepped lips, the matte finish delivers a clean, modern flat look that holds its shape for the first couple of hours — particularly strong under controlled indoor conditions like an office or classroom setting where eating and drinking are minimal.
The matte is the weakest performer in the Vice lineup by a clear margin. It fades unevenly, can feel drying on lips that were not thoroughly moisturized beforehand, and does not recover gracefully after a meal. Buyers who prioritize matte wear specifically may find better-suited options elsewhere at a comparable price.
Cream Finish Performance
87%
The cream finish is the most balanced option in the lineup and arguably the best argument for buying this lip color. It wears evenly, fades gradually rather than patchily, and sits comfortably through a full workday of normal activity without feeling heavy or slipping around on the lips.
The cream finish does transfer onto cups and surfaces, which some buyers find inconvenient in social or professional settings. It is also not the best choice for anyone who wants a defined, high-precision edge without the support of a matching liner.
Value for Money
77%
23%
The Vice formula punches above its price in terms of formula quality, ingredient thoughtfulness, and ethical certifications — categories where cheaper alternatives often cut corners. Most buyers feel the performance justifies the cost when weighed against the overall daily-wear experience.
The 0.11 oz fill sits slightly below the standard for full-size prestige lipsticks, which effectively means you are paying the same price for a little less product than comparable offerings. For frequent users, that lower fill weight accelerates the repurchase cycle in a way that quietly reduces the value equation over time.
Packaging & Portability
74%
26%
The slim tube format fits easily into small bags, coat pockets, and compact makeup pouches without adding noticeable bulk. The twist-up mechanism operates smoothly and does not over-extend the bullet on the first use, which is a small but appreciated detail that protects the product.
The packaging is functional but not particularly distinctive for a prestige product at this price. Several reviewers mention that the tube feels lightweight in the hand in a way that reads more budget than premium, and the label graphics can wear off with regular friction inside a makeup bag.
Transfer Resistance
47%
53%
For buyers who are not specifically looking for a transfer-proof formula, the level of transfer is simply the expected behavior of a hydrating cream lipstick and does not register as a negative — it is the natural trade-off for the comfortable, non-drying wear experience.
This lip color transfers freely onto cups, clothing, and other surfaces — it is simply not designed to resist it. Buyers who need a low-transfer option for photo events, long meetings, or formal occasions will be regularly inconvenienced. This is the Vice formula's most significant practical limitation for many real-world scenarios.
Scent & Taste
71%
29%
Most buyers describe the scent as neutral to mildly pleasant — nothing overpowering or chemical. For those sensitive to heavily fragranced cosmetics, this is a comfortable choice that does not compete with perfume or trigger sensitivity reactions during normal daily use.
A minority of reviewers mention a faint waxy or slightly medicinal undertone, particularly noticeable on first application. It dissipates quickly for most, but buyers who are highly scent-sensitive should be aware it is not entirely fragrance-free, even if the overall profile is subtle.
Shade Name Accuracy
68%
32%
When buyers supplement the shade name with actual swatch photos — from the brand website or real-wear review images — the color they receive aligns well with what was shown. Color accuracy in delivery is a genuine strength, with few complaints about the physical product mismatching its online representation.
The shade naming convention leans abstract and often gives little useful information about the actual color, which creates friction during the selection process. Buyers choosing based on name alone frequently misjudge the tone or depth, leading to returns that could have been avoided with clearer labeling.

Suitable for:

Urban Decay Vice Hydrating Lipstick 0.11 oz is a strong match for anyone who wears lip color daily and hates that tight, stripped feeling that sets in by midday — the aloe vera and avocado oil in the formula actually work to keep lips feeling comfortable through hours of wear, not just on first application. It suits buyers who want a single product line that covers multiple looks, since the choice between cream, matte, and shine finishes gives real flexibility without needing to juggle separate products. If you are stepping up from drugstore lipstick for the first time, this is a well-rated, approachable entry into prestige lip color with a wide enough shade range to find something that fits you. Vegan and cruelty-free shoppers will find it a genuine fit rather than a compromise. It also works well for anyone who needs a lip color that can hold up from a morning commute through an evening out without turning into a full touch-up routine.

Not suitable for:

The Urban Decay Vice Hydrating Lipstick 0.11 oz is not the right choice if your priority is absolute all-day wear with zero fading, especially in the matte finish — that particular option tends to break down after a few hours, more so on lips that are dry or textured to begin with. At 0.11 oz, this lip color sits slightly below the 0.12 to 0.14 oz range typical of most full-size lipsticks, so if you go through lip color quickly, you may find yourself repurchasing more often than expected. It is also not a substitute for a dedicated lip treatment; the hydrating ingredients offer real comfort during wear, but they will not repair significantly compromised or chapped lips on their own. Buyers with very specific shade preferences should double-check availability before purchasing, as not all 35 shades are stocked consistently across every retailer.

Specifications

  • Net Weight: Each stick contains 0.11 oz of product, which is slightly below the typical prestige lipstick range of 0.12 to 0.14 oz.
  • Package Dimensions: The outer packaging measures 3.27 x 1.06 x 0.98 inches, keeping the tube slim and easy to carry in a small bag or pocket.
  • Finish Types: Three distinct finishes are available across the Vice line: cream, matte, and shine, each producing a noticeably different visual result on the lips.
  • Key Ingredients: The formula uses aloe vera for surface moisture retention and avocado oil for light fatty-acid conditioning that helps prevent dryness during extended wear.
  • Shade Range: 35 shades are offered across the Vice collection, described by the brand as Los Angeles-inspired and spanning neutral nudes through saturated bold colors.
  • Formula Type: The base is a cream-style formulation delivered in a standard twist-up stick format for controlled, consistent application.
  • Vegan Status: The formula contains no animal-derived ingredients and carries a vegan certification from the brand.
  • Cruelty-Free: Urban Decay holds PETA cruelty-free certification, confirming no animal testing is conducted at any point in the development or production process.
  • Wear Claim: The brand markets this as a long-lasting lip color, though actual wear duration varies by finish type and individual lip condition.
  • Pigmentation Level: The formula is described as super-pigmented, designed to deliver full, opaque color coverage in a single application pass without layering.
  • Skin Benefit: The combination of aloe vera and avocado oil is intended to keep lips moisturized and comfortable throughout the day rather than just at initial application.
  • Item Form: The product is housed in a slim, branded twist-up tube consistent with standard prestige lipstick packaging conventions.
  • Brand: Urban Decay is a prestige cosmetics brand founded in 1996, recognized for bold color formulation and a longstanding commitment to cruelty-free production.
  • Product Line: This lip color belongs to the Vice line, which is Urban Decay's flagship range of lipstick products covering multiple finishes and an extensive shade selection.
  • Category Rank: The product holds a Best Sellers Rank of #127 in the Lipstick category on Amazon, indicating consistent and broad commercial demand.

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FAQ

It genuinely feels more comfortable than most standard lipsticks, and the difference is noticeable over a full day of wear. Aloe vera helps hold moisture at the lip surface while avocado oil provides light conditioning that reduces that dry, tight sensation that can build up over hours. It is not a lip treatment, though — if your lips are already severely cracked or chapped, you will still need separate care before applying.

Quite different, and your choice really should come down to your usual look. The cream finish is the most forgiving day-to-day option — comfortable, natural, and the most consistent over time. The shine adds visible gloss without tackiness. The matte looks sharp and modern when fresh but tends to fade less evenly than the other two, and it can feel noticeably drier on lips that are not well-prepped beforehand.

Realistically, expect solid wear for around four to six hours depending on your activities, eating habits, and which finish you chose. The cream and shine finishes tend to fade more gradually and evenly. The matte can show uneven wear sooner, especially after meals. Drinking and eating anything oily will shorten that window regardless of finish.

It is slightly below average. Most full-size prestige lipstick bullets come in at 0.12 to 0.14 oz, so this lip color is modestly lighter by comparison. The difference is not dramatic, but if you wear lip color every day, you will likely find yourself repurchasing a bit sooner than with some competing products at a similar price point.

Not strictly, but a liner will noticeably improve edge definition and extend wear time, particularly with the shine finish which can feather slightly at the corners without one. For the cream and matte finishes, skipping liner is a reasonable low-maintenance choice. Any liner that closely matches your chosen shade will do the job.

Generally yes — color accuracy is one of the more consistently praised points across buyer reviews for this line. The shade names themselves can be abstract or unintuitive, so looking at physical swatch photos from trusted sources is smarter than going by name alone. Official swatches on Urban Decay's website are fairly reliable, but cross-referencing a few real-wear photos is always a good idea for nudes or sheer tones.

You can, but the results will be better with some preparation. The moisturizing ingredients help maintain lip condition during wear, but they work best as maintenance rather than active repair. A brief exfoliation or a few minutes with a hydrating balm beforehand will make a real difference in how smoothly the color applies and how evenly it holds, especially with the matte finish.

Yes, it transfers. This is a hydrating, cream-based formula and not a transfer-proof or stain-style product, so cup marks are expected. The matte finish transfers the least of the three options, while the shine leaves the most visible imprint. If zero transfer is a firm requirement for you, this particular formula will not meet that standard.

It is a solid entry point. The formula is well-reviewed, widely available, and forgiving enough for everyday wear without requiring a precise application technique. The shade range is broad enough to find something familiar if you are used to drugstore nudes or pinks. The price sits at the lower end of the prestige tier, so the step up from drugstore is not a dramatic financial leap.

Any oil-based makeup remover or standard micellar water will take this off cleanly without much effort. Because the formula already contains avocado oil and is not a transfer-proof product, it does not grip the lips aggressively and typically comes away in one pass. A dedicated lip remover is not necessary — your usual evening face cleansing routine will handle it.