Overview

The RUSK Deepshine PlatinumX Shampoo 33.8oz is a sulfate-free formula designed to tackle unwanted yellow and brassy tones in blonde, silver, gray, and platinum hair. Ideal for individuals seeking a gentle yet effective shampoo, this product offers a solution to brighten light-colored hair while maintaining a moisturized look. Its large 33.8oz size makes it perfect for long-term use, providing a professional-grade experience right at home. This shampoo is a great option for those who want to preserve the vibrancy of their color-treated hair without stripping away its natural moisture.

Key Ingredients & Benefits

This shampoo contains Violet 2, a powerful ingredient known for its ability to neutralize yellow tones and eliminate brassiness. The inclusion of honey, lemongrass, and verbena extracts further enhances its brightening capabilities while nourishing and softening the hair. In addition, wheat protein helps maintain the moisture balance, leaving hair hydrated and vibrant. Its sulfate-free formula makes it gentle enough for daily use, ensuring that your color stays fresh without the drying effects of harsh chemicals. The combination of these ingredients promotes healthier, more manageable hair.

Best For

The RUSK shampoo is best suited for individuals with color-treated hair, especially those with blonde, gray, platinum, or silver hair. If you struggle with maintaining the vibrancy of your light-colored hair or eliminating unwanted yellow tones, this shampoo is the ideal choice. It's also a great option for those seeking a gentle, everyday shampoo that cleanses without drying out hair. Whether your hair is naturally light or dyed, this product helps to keep it looking radiant and healthy, making it suitable for anyone aiming to maintain their hair color's vibrancy.

User Feedback

Users generally praise the RUSK Deepshine PlatinumX Shampoo for its ability to effectively neutralize yellow tones and leave hair with a cooler, brighter look. Many appreciate the moisturizing benefits, especially for those with dry or damaged hair, as it helps to restore softness and shine. However, some users with fine hair mentioned that it could feel a bit heavy if used too frequently. Overall, most feedback highlights how well it works on both natural and color-treated hair, improving overall texture and manageability without stripping hair of its natural oils.

Pros

  • This shampoo effectively neutralizes yellow tones in blonde, silver, and platinum hair, leaving a cooler, brighter finish.
  • Many users find the sulfate-free formula gentle on their hair, making it suitable for regular use without dryness.
  • The large 33.8oz bottle offers great value for those who want a long-lasting product.
  • Enriched with honey, lemongrass, and verbena extracts, it nourishes and hydrates hair, especially for those with dry or damaged strands.
  • It works well on both color-treated and natural hair, improving overall hair texture and smoothness.
  • Users report that it keeps their hair vibrant and helps maintain their color longer without the brassiness.

Cons

  • Some users with fine or oily hair found this shampoo too heavy, leaving their hair feeling weighed down.
  • The fragrance, while pleasant, fades quickly and doesn't last throughout the day.
  • A few users with darker blonde or light brown hair did not experience the same level of brassiness reduction as those with platinum or gray hair.
  • While moisturizing, the product can feel too hydrating for individuals with already oily hair types.
  • Some users noted that it does not create a rich lather, which can be off-putting for those used to more foamy shampoos.
  • A small number of users with sensitive scalps mentioned experiencing mild irritation after use.

Ratings

After analyzing verified user reviews from multiple platforms and countries, we present the aggregated feedback for the RUSK Deepshine PlatinumX Shampoo 33.8oz. All spam, incentivized, and duplicate reviews have been filtered out, ensuring the results reflect genuine, high-quality customer experiences. Both the strengths and pain points have been factored into the overall ratings, providing a balanced view of the product's performance across different users and regions.

Effectiveness at Neutralizing Yellow Tones
89%
Many users praise the shampoo for its ability to effectively neutralize yellow and brassy tones, leaving hair with a cooler, more vibrant look. It's especially favored by those with platinum, blonde, and gray hair who struggle with warmth. This shampoo delivers noticeable improvements after just a few uses, providing a brighter, more natural appearance.
Not everyone is satisfied with the results, as some users report that the yellow-toning effects are less pronounced for certain hair types or colors. A few also mentioned needing to use the product more frequently to maintain the desired results. Additionally, it may not work as well for those with very dark blonde or light brown hair.
Moisturizing Properties for Dry Hair
85%
This shampoo is highly appreciated for its moisturizing properties, especially by individuals with dry or damaged hair. Users with coarse or brittle hair find that it leaves their hair feeling soft, hydrated, and nourished. The added honey, lemongrass, and verbena extracts help to maintain a healthy look and prevent excessive dryness.
Some users with fine or oily hair reported that the shampoo left their hair feeling a bit weighed down or greasy. While effective for dry hair, it may not provide the same level of hydration for those with thinner hair types, leading to limp or flat results.
Fragrance Quality
78%
22%
The shampoo features a light, refreshing fragrance with hints of citrus, honey, and lemongrass. Many users enjoy the natural, clean scent, which isn’t overpowering and adds a pleasant touch to their shower routine. The fragrance is subtle yet noticeable, lingering just enough to enhance the experience.
A few users found the fragrance to be too mild or short-lived, wishing it lasted longer throughout the day. Additionally, those sensitive to strong scents may find the fragrance a bit too strong initially, though it fades quickly after use.
Gentleness for Color-Treated Hair
92%
This shampoo stands out for its gentle, sulfate-free formula that’s ideal for color-treated hair. Users consistently mention how it cleanses without stripping away color, making it a top choice for those who want to maintain the vibrancy of their dyed hair. It leaves hair feeling clean yet protected, and many buyers feel it enhances their color's longevity.
While it works well for most color-treated hair, some users with very sensitive scalps noted slight irritation after use. Additionally, a few felt that the product didn’t provide the deep cleaning they desired, requiring them to use other treatments in combination.
Long-Term Results
83%
Long-term use of this shampoo helps maintain hair color and moisture, with users noticing gradual improvements in the overall health of their hair. Many appreciate the consistent results, as it brightens blonde and gray hair over time, without causing fading or color loss.
A small number of users did not see significant long-term results, feeling that the shampoo only worked effectively in the short term. Some also mentioned that the benefits decreased with extended use, requiring them to switch to other products to achieve desired results.
Texture After Use
81%
19%
Users report that this shampoo leaves hair feeling smooth and soft, with improved texture, especially for dry or coarse hair. It’s a favorite for those who seek a product that both cleanses and nourishes without causing any roughness or tangles.
However, a few buyers found that the shampoo made their hair feel slightly limp or flat, particularly those with fine hair. Some mentioned that it lacked volume, leaving their hair feeling too soft or lacking bounce after use.
Packaging Design & Ease of Use
88%
The 33.8oz bottle is a great feature for those looking for a large quantity, reducing the need for frequent repurchasing. The bottle design is functional, with a simple pump dispenser that makes it easy to control the amount used. It's convenient for regular use and ensures the shampoo lasts longer.
Some users found the bottle to be bulky, making it difficult to store in smaller shower spaces. A few also mentioned that the pump dispenser can sometimes become clogged, leading to inconsistent dispensing of the product.
Sulfate-Free Formula Performance
90%
The sulfate-free formula is a major highlight for users looking for a gentle, non-drying shampoo. It cleanses effectively without stripping natural oils, making it a great option for individuals with sensitive scalps or those who want to avoid harsh chemicals. Many feel it leaves their hair feeling healthier and more nourished.
Some buyers noted that sulfate-free formulas can sometimes feel less lathering, and this shampoo is no exception. A few users preferred more suds, finding the lather to be a bit less satisfying compared to traditional shampoos.
Value for Money
87%
With its large 33.8oz size, this shampoo offers great value for money, especially for those who use it regularly. Many users feel the price is reasonable given the high-quality formula and long-lasting quantity. It’s seen as a worthwhile investment for those looking to maintain their color and hair health.
While the shampoo is generally seen as a good value, some users feel that it could be a bit expensive compared to similar products in smaller sizes. Others mentioned that although it works well, it might not be the most affordable option for those on a tight budget.
Overall User Satisfaction
86%
Overall, users are very satisfied with the performance of this shampoo, particularly for its ability to brighten and nourish light-colored hair. The combination of moisturizing and color-preserving benefits makes it a favorite for many who have blonde, silver, or platinum hair. The sulfate-free formula and large bottle size also contribute to its popularity.
While most users are pleased, some have mentioned minor issues with fragrance strength or the product’s effectiveness on darker blonde or very fine hair. A few users also expressed concerns about the long-term consistency, noting a slight decrease in performance with prolonged use.
Consistency Across Batches
77%
23%
When it works, users are generally happy with the consistency of results, as the shampoo consistently delivers on its promises of toning and moisturizing. Many customers appreciate the reliable performance when they purchase a fresh batch, as it aligns with their expectations.
There have been occasional complaints about slight variations between batches. Some buyers reported inconsistencies in the shampoo's texture or fragrance, leading to concerns about the product’s manufacturing process or quality control.
Fragrance Longevity
74%
26%
The fragrance of the shampoo is refreshing and pleasant during use, and many users enjoy it while they shower. It's light and natural, which appeals to those who prefer subtle scents in their hair care products.
However, several users mentioned that the fragrance doesn’t last long after use, which can be disappointing for those who enjoy having their hair smell fresh throughout the day. The scent fades quickly, leaving no noticeable fragrance behind by the evening.

Suitable for:

RUSK Deepshine PlatinumX Shampoo 33.8oz is ideal for individuals with color-treated, platinum, silver, gray, or blonde hair who need to combat brassiness and maintain a cooler, brighter tone. This product works well for those seeking a sulfate-free formula that is gentle on their hair while effectively neutralizing yellow tones. It is particularly beneficial for people with dry or damaged hair, as it provides moisture and helps improve overall hair texture. If you are looking for a gentle shampoo that maintains vibrant, healthy-looking color and supports daily use, this shampoo is a great option.

Not suitable for:

This shampoo may not be the best choice for individuals with fine or oily hair, as some users have reported it can leave hair feeling weighed down or greasy. People with very sensitive scalps or those looking for a deeply lathering product might find it less suitable, as the sulfate-free formula produces a gentler, less foamy experience. Additionally, if you're someone who prefers a more long-lasting fragrance, you might be disappointed, as the scent fades quickly after use. Finally, those with dark blonde or light brown hair may find that it doesn't neutralize yellow tones as effectively as it does for platinum or gray hair.

Specifications

  • Volume: The shampoo comes in a large 33.8oz bottle, ideal for long-term use.
  • Sulfate-Free: Formulated without sulfates, making it gentle on color-treated and dry hair.
  • Hair Type: Suitable for platinum, silver, gray, blonde, and color-treated hair.
  • Key Ingredient: Contains Violet 2, which neutralizes yellow and brassy tones in light-colored hair.
  • Moisturizing: Enriched with honey, lemongrass, and verbena extracts to hydrate and nourish the hair.
  • Wheat Protein: Includes wheat protein to maintain moisture balance and enhance hair texture.
  • Fragrance: Has a citrus, honey, and lemongrass fragrance that provides a fresh scent during and after use.
  • Cleansing: Provides gentle cleansing that effectively removes impurities without stripping natural oils.
  • pH Balance: Formulated to maintain a balanced pH that supports healthy scalp and hair.
  • Professional Quality: Designed by RUSK, a professional-grade brand trusted for high-quality hair care products.
  • Ideal For: Best for individuals with dry or damaged hair seeking to maintain vibrant, healthy-looking hair.
  • Brassiness Reduction: Effectively reduces unwanted yellow tones, leaving hair with a cooler and brighter appearance.
  • Color Protection: Helps to protect color-treated hair, preventing fading and maintaining vibrancy.
  • Consistency: Has a smooth, easy-to-apply consistency that lathers well without being too heavy.
  • Long-Term Use: The large bottle size makes it suitable for consistent, long-term use for daily hair care.

FAQ

This shampoo contains Violet 2, a key ingredient that helps neutralize yellow and brassy tones in blonde, platinum, and silver hair. It brightens and cools the overall tone, leaving your hair looking more vibrant and neutralized.

Yes, the RUSK Deepshine PlatinumX Shampoo is sulfate-free and specifically formulated for color-treated hair. It cleanses gently without stripping color, making it a great choice for maintaining vibrant, healthy hair.

This shampoo works well for a variety of hair types, including platinum, gray, blonde, and silver hair. It's especially effective for dry or damaged hair due to its moisturizing ingredients, but it may feel too heavy for fine or oily hair.

The shampoo contains Violet 2, which neutralizes brassy tones in light-colored hair. It also includes honey, lemongrass, and verbena extracts, which help nourish and brighten the hair. Wheat protein maintains moisture balance and keeps hair hydrated.

For best results, you can use this shampoo as part of your regular hair care routine. However, if you have extremely light or platinum hair, you may want to use it 2-3 times a week to prevent over-toning.

The shampoo has a pleasant citrus, honey, and lemongrass fragrance, but it is not overpowering. The scent is subtle and fades after washing, leaving hair fresh without lingering fragrance.

Yes, this shampoo is ideal for gray hair. It neutralizes yellow or brassy tones, which can often be a concern for those with silver or gray hair, giving it a cooler, brighter appearance.

No, RUSK Deepshine PlatinumX Shampoo is enriched with moisturizing ingredients like honey, lemongrass, and verbena extracts, which help hydrate and nourish the hair, leaving it soft and healthy-looking.

To maintain the quality of the shampoo, store it in a cool, dry place away from direct sunlight. The large 33.8oz bottle is perfect for long-term use, and the sturdy packaging ensures it will last for several months.

While generally safe for most users, some individuals with sensitive scalps may experience mild irritation. If you notice any discomfort, it's best to discontinue use and consult a dermatologist.