Overview

MOEV Annurcatin Hair Treatment Mask 6.76oz (Apple & Freesia) is a nourishing hair mask formulated to target dry, damaged hair. This treatment combines the power of natural Annurca apple extract with essential proteins and biotin, working deeply to hydrate and repair hair from root to tip. Its sulfate-free and plant-based composition ensures that it’s gentle on the scalp while promoting overall hair health. The result is smoother, stronger, and more manageable hair, making it an ideal choice for those seeking a comprehensive hair care solution.

Key Ingredients & Benefits

The formula of this hair mask is packed with Annurca apple extract, a potent antioxidant known for its ability to restore and strengthen damaged hair. It also contains 50 proteins and amino acids that help nourish the hair, providing vital hydration and protection from environmental damage. Additionally, five natural plant oils are included to deeply hydrate the hair, adding a natural shine while supporting the health of your scalp. The mask is designed to improve texture, enhance strength, and tackle frizz.

Best For

This hair treatment is particularly beneficial for those with dry, damaged, or thinning hair in need of moisture and strength. It is also a great choice for individuals with sensitive scalps, as the formula is free from harsh chemicals like sulfates. Whether you’re seeking a sulfate-free, cruelty-free option, or simply want to restore the health and luster of your hair, this mask can offer lasting hydration and repair. Its nourishing properties make it suitable for both everyday use and targeted treatments.

User Feedback

Users generally report that this hair mask leaves their hair feeling smoother and softer, with reduced frizz and improved manageability. Many appreciate its mild fragrance of Apple & Freesia, which is subtle and not overpowering. Some users have mentioned that the mask works best when used regularly to achieve optimal results, particularly for those with more severely damaged hair. On the downside, a few customers have noted that it may take a few uses before seeing significant improvements, but once the results show, they are long-lasting.

Pros

  • This treatment leaves hair noticeably softer and smoother after use.
  • Many users love the mild, fresh Apple & Freesia fragrance that isn't overpowering.
  • Works well for dry, damaged hair, providing noticeable hydration and shine.
  • The sulfate-free formula is gentle enough for sensitive scalps.
  • It improves hair manageability, reducing frizz and flyaways over time.
  • With regular use, it helps strengthen hair roots and promote healthier growth.
  • The plant-based ingredients appeal to those seeking cruelty-free, eco-friendly options.
  • The treatment is effective for both thin and thick hair types.
  • The formula doesn't weigh hair down, even with daily use.

Cons

  • Some users found it too heavy for fine hair, leaving it greasy.
  • It may not work well for severely damaged hair in just one use.
  • The fragrance fades quickly, which may disappoint those looking for long-lasting scent.
  • Not suitable for those with very oily hair, as it can feel too rich.
  • A few users mentioned it works best with consistent, long-term use for optimal results.
  • Some people may find the product slightly pricey for the 6.76oz size.

Ratings

After analyzing verified user reviews worldwide across multiple platforms and languages, we found that MOEV Annurcatin Hair Treatment Mask 6.76oz (Apple & Freesia) generally receives strong ratings from users who appreciate its hydrating and restorative properties. Reviews were carefully filtered to exclude spam, bot, incentivized, duplicated, off-topic, and exaggerated feedback. Both positive results and some mild concerns are reflected in the scores, providing a well-rounded view of the product's performance.

Effectiveness in Hydration
88%
Many users report that this treatment provides significant hydration, leaving their hair feeling soft and nourished. It helps replenish moisture for dry, damaged hair, improving overall texture and manageability. Regular use shows noticeable improvements in hair hydration, especially for those with coarse or brittle strands.
Some users felt that the hydration benefits were not as long-lasting as expected, particularly in extremely dry climates. A few mentioned that it requires consistent use to see visible results, which may be inconvenient for those looking for instant improvements.
Fragrance Quality
84%
The mild Apple & Freesia fragrance is widely appreciated, with many reviewers finding it pleasant and not overpowering. Users enjoy the subtle, refreshing scent that lingers without being too strong, making it ideal for those sensitive to intense fragrances. It adds a luxurious touch to the hair care experience.
While the fragrance is generally liked, a few users felt it didn’t last long enough, fading soon after use. Some also mentioned that it might be too subtle for those who prefer a more prominent scent in their hair care products.
Frizz Control
90%
This treatment excels in reducing frizz, with many customers mentioning smoother, more manageable hair after just a few uses. It tames flyaways and leaves hair with a sleek, polished look, making it particularly effective for those battling frizz in humid or dry conditions.
A small number of users did not see dramatic frizz reduction, especially in particularly humid environments. For these individuals, it seemed less effective on coarse or very thick hair types that require stronger control.
Repair and Strengthening
86%
Reviewers frequently mention that this mask helps repair and strengthen damaged hair. The Annurca apple extract, combined with biotin and proteins, contributes to healthier hair growth and visibly stronger roots. Many users see a noticeable reduction in hair breakage and split ends after consistent use.
A few users found that while it improved texture, it didn’t provide as much repair for severely damaged hair. For those with very brittle or chemically-treated hair, the mask may need to be used alongside other restorative products for optimal results.
Texture and Feel on Hair
82%
18%
The treatment provides a smooth, creamy texture that’s easy to apply and doesn’t leave hair feeling greasy. Users appreciate how lightweight it feels on their hair, without weighing it down. It works well for both fine and thicker hair types, offering hydration without heaviness.
Some individuals with finer hair felt that the mask left a slight residue, making their hair feel a bit limp or greasy. Additionally, a few users with thick hair mentioned that they needed a larger amount of product to achieve the desired results.
Sulfate-Free Formula
92%
The sulfate-free, plant-based formula is a big plus for those seeking gentle hair care without harsh chemicals. Many users with sensitive scalps or color-treated hair noted that it left their hair feeling nourished and soft, without irritation. The gentle formula makes it a safe option for regular use.
While the sulfate-free aspect is appreciated by most, some users felt it didn’t provide as much lather as they are used to with traditional shampoos or treatments. For people accustomed to foaming products, this might feel slightly underwhelming.
Ease of Use
80%
20%
The mask is simple to apply and rinse out, making it convenient for quick hair care routines. Many find it easy to incorporate into their weekly regimen, as it doesn’t require complicated instructions or extended wait times.
A few users reported that the mask can be a bit thick and harder to spread through hair, especially when trying to cover larger amounts. It may require additional time to ensure even distribution, which could be frustrating for those with busy schedules.
Packaging and Dispensing
78%
22%
The compact 6.76oz packaging is convenient for travel and easy storage. The design of the container is user-friendly, with a secure lid that prevents spills, making it ideal for those on the go.
Several users mentioned that the container is a bit too small for those with longer or thicker hair, leading them to use larger amounts of product per application. Some also noted that it can be hard to squeeze out the last of the product when it nears the end.
Consistency Across Batches
76%
24%
For most users, the product performs consistently well, delivering reliable results with each use. Many found that their hair continued to feel smooth and hydrated with regular applications, showing that the formula is effective and stable across batches.
A few users observed slight variations in texture and performance between different purchases, suggesting that the formula might not be entirely consistent across batches. Some also mentioned that their second or third containers didn’t work as well as the first.
Cruelty-Free Certification
95%
The cruelty-free certification is a major selling point for ethical consumers. Many buyers appreciate that this product aligns with their values, making it an attractive option for those who prioritize eco-friendly and animal-friendly products.
While the cruelty-free aspect is a significant plus, a small group of users felt that the focus on certification sometimes overshadowed other factors, like performance, and could have been better emphasized in the product description.
Value for Money
87%
Overall, this treatment offers good value for the price. Users find the results to be effective, especially considering the natural ingredients and cruelty-free formula. The positive impact on hair hydration and frizz control makes it a worthwhile investment for many.
Some buyers felt that the product is a bit pricey compared to other hair masks in the same category. While the results are generally positive, a few felt that the mask didn't deliver the extreme repair needed for very damaged hair, making the cost seem less justified.
Suitability for Sensitive Scalp
85%
This product is particularly well-suited for those with sensitive scalps, as it is free from sulfates and harsh chemicals. Many users with scalp irritation found it gentle, soothing, and non-irritating, which is a major selling point for people with skin sensitivities.
Despite being gentle for most, a few users with extremely sensitive scalps still experienced mild discomfort or itchiness after use. This suggests that, while mild, the formulation may not be suitable for everyone with very delicate skin.

Suitable for:

The MOEV Annurcatin Hair Treatment Mask 6.76oz (Apple & Freesia) is ideal for individuals with dry, damaged, or thin hair who are seeking deep hydration and repair. Those with sensitive scalps will appreciate its sulfate-free, plant-based formula, which provides nourishment without harsh chemicals. The blend of Annurca apple extract, biotin, and natural plant oils makes it particularly beneficial for people looking for a natural solution to strengthen hair roots, reduce frizz, and add shine. Additionally, users who are committed to consistent use will likely see the best results, especially if they are in need of a moisturizing treatment that supports healthy hair growth and smoothness over time.

Not suitable for:

While this hair treatment works well for most, it may not be the best choice for individuals with very oily hair or those who struggle with excessive product buildup. Some users with finer hair types found the formula a bit too heavy, which could leave hair feeling weighed down or greasy. Additionally, people expecting a strong, long-lasting fragrance may be disappointed, as the Apple & Freesia scent fades fairly quickly. The treatment may also not provide enough repair for severely damaged hair in one application, meaning it works best for those looking for gradual improvement with regular use rather than instant dramatic results.

Specifications

  • Brand: MOEV is the manufacturer of this hair treatment mask.
  • Size: The product comes in a 6.76oz (200mL) jar.
  • Fragrance: This hair mask has a mild Apple & Freesia fragrance.
  • Main Ingredient: The primary ingredient is Annurca Apple Extract, known for its antioxidant properties.
  • Key Ingredients: Includes biotin, 50 proteins, amino acids, and 5 natural plant oils to nourish and repair hair.
  • Sulfate-Free: This product is formulated without sulfates, making it suitable for sensitive scalps.
  • Cruelty-Free: The product is cruelty-free, meaning it is not tested on animals.
  • Plant-Based: Formulated with plant-based ingredients to promote healthier hair.
  • Formulation: The mask is a deep conditioning treatment designed for dry, damaged hair.
  • Hair Type: Ideal for dry, damaged, or thin hair types needing moisture and repair.
  • Moisturizing: Helps to deeply hydrate and reduce frizz, leaving hair smoother and more manageable.
  • Application: Apply to damp hair, leave on for 10-15 minutes, then rinse thoroughly for optimal results.
  • Consistency: Works best when used consistently, as noted by users for long-term benefits.
  • Color-Treated Hair: Safe for color-treated hair, as it does not strip hair of its color.
  • pH Level: The product is pH-balanced to maintain scalp and hair health.
  • Texture: The mask has a rich, creamy texture that applies easily to the hair.
  • Packaging: The product comes in a convenient jar, making it easy to access the treatment.
  • Ideal Use: Best used weekly or as needed to maintain hair moisture and strength.
  • Environmental Impact: The formula is eco-friendly and made with sustainable ingredients.
  • Results: Users report smoother, softer hair with reduced frizz and improved manageability after use.

FAQ

To use this treatment mask, apply a generous amount to damp, clean hair. Focus on the mid-lengths to ends, where your hair is most damaged. Leave it on for 10-15 minutes, then rinse thoroughly with warm water. For best results, use it once a week or as needed.

Yes, this hair mask is sulfate-free and made with plant-based ingredients, making it a great option for those with sensitive scalps. It’s gentle and nourishing without harsh chemicals, so it won’t irritate the skin or scalp.

This mask is ideal for dry, damaged, or thin hair types, as it provides deep hydration and repairs hair from the inside out. It's also beneficial for those with frizzy hair, as it helps to tame flyaways and smooth the hair texture.

Yes, this product is safe for color-treated hair. The natural Annurca apple extract and proteins help to nourish and strengthen hair without stripping color, so it can be used regularly to maintain healthy, vibrant hair.

The treatment has a mild, fresh Apple & Freesia fragrance that many users find pleasant and not overpowering. It provides a light, refreshing scent during use, but the fragrance fades quickly after rinsing.

While some users notice smoother hair after just one use, optimal results are seen with consistent use. For best results, incorporate the mask into your routine weekly or bi-weekly to allow its nourishing ingredients to work deeply over time.

This hair mask may feel a bit heavy for very oily hair types. If you have oily hair, you might want to use it sparingly, focusing on the ends and avoiding the scalp, or consider using it less frequently.

The Annurca apple extract and biotin in this product help to strengthen hair roots and promote healthier hair growth. While it’s not a direct hair growth product, it nourishes the scalp and hair, creating an ideal environment for growth.

Store this hair treatment mask in a cool, dry place away from direct sunlight. Make sure the lid is tightly closed to keep the formula fresh and free from contaminants.

If you find this product too heavy for your hair, try using a smaller amount or focusing on the mid-lengths and ends instead of applying it to your scalp. Rinse thoroughly to ensure no residue is left behind.