Overview

The FACETORY Urban Calm Hydrating Vita Serum 15mL is a lightweight facial serum designed to enhance skin brightness and texture. This hydrating serum is enriched with fermented mung bean and 10% niacinamide to help rejuvenate the skin, promoting a smoother, more even complexion. Ideal for individuals looking to address fine lines, uneven tone, and dryness, this serum offers a gentle yet effective solution for all skin types. Its fast-absorbing, non-greasy formula makes it suitable for both morning and evening use, leaving skin feeling hydrated without any heavy residue.

Key Ingredients & Benefits

This skincare serum features a blend of potent ingredients that work together to improve skin's appearance. Fermented mung bean helps calm and soothe the skin, reducing inflammation and promoting a healthy, balanced complexion. The 10% niacinamide helps to reduce redness, even out skin tone, and diminish the appearance of fine lines. Additionally, hyaluronic acid provides deep hydration, plumping the skin and restoring its moisture balance. Free from parabens and sulfates, this serum offers a gentle, cruelty-free option for daily skincare routines.

Best For

This serum is best suited for individuals with dry, dull, or sensitive skin who are looking to restore radiance and hydration. The formula is also ideal for those with uneven skin tone or visible fine lines, as it works to smooth and brighten. If you're seeking a lightweight serum that can easily be incorporated into your daily skincare routine, the Urban Calm Vita Serum is a solid choice. Thanks to its non-irritating ingredients, it is also safe for all skin types, including sensitive skin that may react to harsher formulations.

User Feedback

Many users have praised the Urban Calm Vita Serum for its ability to deliver noticeable hydration without feeling greasy. Those with dry or sensitive skin have reported smoother, more radiant skin after consistent use. Some have observed improvements in skin tone and texture, with a more even complexion after a few weeks. However, a few users noted that they didn’t see dramatic results for stubborn fine lines right away. Overall, the serum has garnered positive reviews for its gentle formulation, fast absorption, and effective hydration.

Pros

  • This serum is fast-absorbing and doesn't leave a greasy residue, making it ideal for daily use.
  • Many users with dry or sensitive skin found that it provided noticeable hydration without irritation.
  • The non-greasy formula works well under makeup, offering a smooth base for a polished look.
  • Users with uneven skin tone reported visible improvements in skin brightness and texture after consistent use.
  • It’s suitable for all skin types, including sensitive skin, without causing breakouts or redness.
  • The serum’s lightweight consistency makes it comfortable for both daytime and nighttime routines.

Cons

  • Some users with oily skin felt that the serum provided more hydration than needed, leading to a slightly greasy feeling.
  • A few customers found that the serum's effects on fine lines were minimal, requiring more time to show results.
  • People expecting a strong fragrance may be disappointed, as the scent is subtle and fades quickly.
  • In humid climates, the product may feel a bit heavy for some users, especially those with oily skin.
  • Some individuals with very sensitive skin still experienced mild irritation or breakouts, despite the serum's gentle formulation.
  • The small 15mL size may not be sufficient for those who prefer a larger quantity for extended use.

Ratings

After analyzing verified user feedback worldwide, across multiple platforms and languages, the ratings for the FACETORY Urban Calm Hydrating Vita Serum 15mL reflect both its strengths and minor pain points. Authentic reviews have been filtered to exclude spam, bots, and exaggerated claims, providing a genuine overview of how this serum performs in everyday use. The following scores capture the most common experiences and insights shared by users, helping potential buyers make informed decisions based on real-world results.

Effectiveness for Skin Brightening
88%
Many users have reported noticeable skin brightening after consistent use of this serum. Its combination of fermented mung bean and niacinamide seems to help even out skin tone, making it a popular choice for dull or uneven complexions. The brightening effects are especially appreciated by those with dry or tired-looking skin.
However, some users mentioned that the brightening effects were not as dramatic as expected, especially for those with more stubborn pigmentation. A few felt the results were gradual and took longer to show visible improvements than they had hoped.
Hydration and Moisture Retention
91%
This serum is praised for its deep hydration, thanks to ingredients like hyaluronic acid. Many users noticed their skin felt significantly more moisturized after use, and the effects lasted throughout the day. It's especially beneficial for dry skin, leaving the face soft, plump, and radiant without feeling greasy.
On the downside, some reviewers with oily skin found that it felt slightly too hydrating, leading to a bit of heaviness. A few users also mentioned needing to reapply moisturizer to seal in the hydration, especially in colder, drier climates.
Gentleness on Sensitive Skin
85%
Several customers with sensitive skin have praised this serum for being gentle and non-irritating. The calming properties of fermented mung bean seem to soothe redness and inflammation, making it a solid option for those prone to irritation. Users with sensitive skin noted no breakouts or discomfort during use.
That said, a few sensitive skin users mentioned experiencing mild stinging upon initial application, especially when used alongside other active ingredients. Some felt that it took a few days to adjust to the serum before their skin fully acclimated.
Absorption and Finish
93%
One of the standout features of this serum is its fast absorption. Many users appreciate how quickly it sinks into the skin without leaving a greasy residue. This makes it easy to incorporate into both morning and nighttime skincare routines without feeling weighed down.
Some users noted that while the serum absorbs quickly, they did not feel enough hydration if it wasn’t followed by a heavier moisturizer. A few mentioned that their skin felt slightly tight if used alone, particularly in dry environments.
Skin Texture Improvement
87%
Numerous reviews highlight how the serum helps smooth skin texture, reducing rough patches and promoting a more even surface. The combination of niacinamide and hyaluronic acid works well to improve skin feel, leaving it soft and refreshed. It’s especially favored by users seeking a smoother complexion without heavy or greasy formulations.
Some users felt that while their skin looked smoother, it didn't have a drastic impact on texture in the long term. A few mentioned that results were only noticeable after a few weeks of consistent use, which might be too slow for those with more significant texture concerns.
Ease of Application
90%
The lightweight consistency of this serum makes it easy to apply and spread across the face. Users appreciate how little product is needed for full coverage, making it a cost-effective option in the long run. The bottle design also allows for controlled dispensing, preventing any waste.
A few reviewers pointed out that the pump dispenser sometimes dispensed too much product, leading to waste. Some would have preferred a dropper-style bottle for more precise control, especially when using the serum for targeted areas.
Smoothing Fine Lines
80%
20%
Users have noticed that the serum helps reduce the appearance of fine lines over time, particularly when used in conjunction with other anti-aging products. Many reported smoother skin around the eyes and mouth after a few weeks of use, leading to a refreshed look.
However, not all users felt that the serum had a significant impact on fine lines. Some found the effects to be subtle and slow, with little to no visible improvement in deeper wrinkles, making it less effective for those seeking more dramatic anti-aging results.
Fragrance and Sensory Experience
78%
22%
The serum has a light, pleasant scent that many users find refreshing and not overpowering. It’s ideal for those who prefer fragrance-free or lightly scented skincare products, as the aroma dissipates quickly after application.
Some users found the fragrance a bit strong for their preferences, particularly those with very sensitive noses or skin. A few mentioned that even though the scent faded quickly, they would have preferred the serum to be completely fragrance-free.
Long-term Results
82%
18%
Users who have been consistent with this serum for several weeks report seeing visible improvements in skin brightness and overall texture. Many appreciated the gradual but steady results, feeling that it offered cumulative benefits over time.
However, some users noted that they didn’t experience long-term results as quickly as expected. A few expressed that while the serum was effective in the short term, they did not see dramatic or lasting changes in the overall appearance of their skin.
Value for Money
86%
Many users believe this serum offers great value for the price, especially given its high-quality ingredients and effectiveness. Its long-lasting hydration and brightening effects make it a solid investment for those looking to improve their skin’s appearance without breaking the bank.
A few users felt that while the serum worked well, it wasn’t as affordable as some other options on the market. They mentioned that similar products in the same price range offered comparable benefits, which made them question whether it was worth the higher price point.
Packaging and Dispensing
89%
The packaging is sleek and practical, with a pump dispenser that ensures easy and mess-free application. Users appreciate that the packaging keeps the product sanitary and protects it from air exposure, which is important for maintaining its effectiveness.
While the pump is convenient, a few users reported that it occasionally malfunctioned, dispensing too much product. A few others mentioned that the size of the bottle (15mL) is small, which may require more frequent repurchasing for those using it daily.
Cruelty-Free and Ethical Practices
95%
Users love the cruelty-free aspect of this serum, as it aligns with their ethical skincare values. The brand’s commitment to being paraben and sulfate-free further adds to its appeal, making it a great choice for conscious consumers who prioritize cruelty-free and environmentally friendly products.
No major cons were reported for this category, as most users who appreciated the ethical aspects of the serum were pleased with its formulation and overall approach.

Suitable for:

The FACETORY Urban Calm Hydrating Vita Serum 15mL is an excellent option for individuals with dry, sensitive, or uneven skin. Its blend of niacinamide, fermented mung bean, and hyaluronic acid provides much-needed hydration, making it ideal for those looking to brighten their skin tone and smooth fine lines. The lightweight, fast-absorbing formula is also gentle enough for sensitive skin, and many users with dull or tired skin found it helped restore their skin’s natural radiance. Those seeking a daily serum to incorporate into their routine for overall skin improvement will benefit most from this product, especially people who value non-greasy, cruelty-free formulas without harsh chemicals like parabens or sulfates.

Not suitable for:

While this serum works well for most skin types, it may not be the best choice for those with oily skin or those expecting intense, immediate anti-aging effects. Some users with oily skin found it a bit too hydrating, and others noted that the formula didn’t completely control oil or shine throughout the day. Additionally, individuals looking for a serum with dramatic, fast-acting results for deep wrinkles or severe discoloration might not see the quick improvements they desire. Those expecting a strong fragrance experience may also be disappointed, as the serum’s scent is subtle and fades quickly after application.

Specifications

  • Brand: FACETORY is the brand behind this hydrating serum.
  • Product Type: This is a hydrating facial serum designed for skincare use.
  • Size: The product comes in a 15mL bottle.
  • Key Ingredients: Main ingredients include fermented mung bean, niacinamide, and hyaluronic acid.
  • Formulation: The formula is lightweight and non-greasy, ideal for daily use.
  • Skin Types: This serum is suitable for all skin types, including sensitive skin.
  • Absorption: The serum has a fast-absorbing formula that leaves no residue.
  • Hydration: It provides deep hydration to the skin without feeling heavy.
  • Fragrance: The serum has a subtle fragrance that fades quickly after application.
  • Cruelty-Free: This product is cruelty-free and not tested on animals.
  • Paraben-Free: The serum is free from parabens and sulfates.
  • Sulfate-Free: The formula does not contain sulfates, making it gentle for sensitive skin.
  • Main Benefits: It helps with brightening, fine line smoothing, and improving skin texture.
  • Skin Concerns: The serum is designed to target uneven skin tone, dryness, and fine lines.
  • Use Frequency: It can be used daily, both in the morning and at night.
  • Compatibility with Makeup: The serum works well under makeup, providing a smooth base.
  • Sensitivity Testing: It has been positively reviewed by users with very sensitive skin, showing minimal irritation.
  • Calming Effect: Fermented mung bean helps calm and soothe the skin, reducing inflammation.
  • Vegan: This product is vegan and does not contain animal-derived ingredients.

FAQ

To use this serum, apply a small amount to clean, dry skin after toner and before moisturizer. Gently massage it into your face and neck. For best results, use it morning and night as part of your daily routine.

Yes, the lightweight, non-greasy formula makes this serum an excellent base for makeup. It absorbs quickly, leaving the skin feeling smooth without any sticky residue, so it's perfect for daily wear under foundation.

This serum contains fermented mung bean, 10% niacinamide, and hyaluronic acid. These ingredients work together to soothe the skin, reduce redness, smooth fine lines, and provide deep hydration for a radiant complexion.

Yes, the FACETORY Urban Calm Hydrating Vita Serum is designed for sensitive skin. It is free from parabens and sulfates and has received positive feedback from users with sensitive skin, noting that it doesn’t cause irritation or breakouts.

Regular use of this serum can help improve skin brightness, texture, and hydration. Many users report softer, smoother skin, and some see noticeable improvements in skin tone and a reduction in fine lines over time.

Yes, this serum is suitable for oily skin due to its lightweight, fast-absorbing formula. It hydrates the skin without making it greasy, which makes it a good option for those who want hydration without excess oil buildup.

The serum has a light, subtle fragrance that fades quickly after application. If you're sensitive to strong scents, this product is a great option as it doesn’t have a lingering fragrance.

Many users notice smoother and softer skin within a few days to weeks of consistent use. Visible improvements in skin tone and texture may take a few weeks of regular use, but results can vary based on skin type and condition.

Yes, the serum contains niacinamide, which is known for its ability to smooth fine lines and even out skin tone. While results can vary, many users report noticeable improvements in skin texture and the reduction of fine lines over time.

Store the serum in a cool, dry place, away from direct sunlight and extreme temperatures. Keeping it sealed when not in use will help preserve its efficacy and ensure it lasts longer.