Overview

The Bobbi Brown Long Wear Gel Eyeliner - Black Mauve Shimmer Ink is a versatile eyeliner that offers a stunning shimmer in a rich, deep hue. This gel eyeliner provides long-lasting color with a smooth, easy application that is perfect for precise lines. Thanks to its waterproof and smudge-proof formula, it stays intact throughout the day without fading or bleeding. Available in a compact 3g/0.1oz pot, this eyeliner is perfect for anyone looking to create bold or subtle eye looks with precision.

Key Ingredients & Benefits

This gel eyeliner features a smooth, easy-to-apply formula that glides effortlessly onto the skin, creating defined lines with ease. The waterproof nature ensures that the color stays in place, even in humid or wet conditions, while the shimmer finish adds a touch of dimension to your eye makeup. It is suitable for sensitive eyes, providing long-lasting wear without irritation. The eyeliner sets quickly, making it ideal for both everyday use and dramatic evening looks.

Best For

This gel eyeliner is an excellent choice for anyone looking for a long-lasting, bold eyeliner with a touch of shimmer. It is perfect for users who need a waterproof formula to withstand a busy day or night. Makeup lovers who enjoy creating intricate eye looks with a precise line will appreciate the compact pot, which is ideal for detailed application. It's especially suited for those who want a product that delivers vibrant color without smudging or fading over time.

User Feedback

Users rave about the smooth application and bold color payoff of this gel eyeliner. The long-lasting wear and smudge-proof formula receive frequent praise, with many noting how well it holds up throughout the day. The shimmer finish is a standout feature, adding a flattering, unique effect to the eyes. However, some users mention that for optimal precision, a brush may be necessary for detailed application, which could be a consideration for beginners.

Pros

  • This gel eyeliner provides long-lasting, smudge-proof wear throughout the day.
  • Its waterproof formula ensures it stays intact even in humid or rainy conditions.
  • The smooth, gel-based texture makes for easy application with minimal tugging.
  • Ideal for sensitive eyes, this product is well-tolerated by users prone to irritation.
  • The Black Mauve Shimmer Ink shade adds a unique, flattering shimmer that enhances eye definition.
  • The compact 3g pot is great for precise application, especially for users who want defined lines.

Cons

  • Some users find the shimmer finish too subtle for their preferences.
  • The small 3g pot may not be enough for those who use eyeliner frequently.
  • Removal can be challenging for people who prefer quick and easy clean-up routines.
  • A few users report needing a brush for the best precision, as the gel texture can be tricky to apply without one.
  • While the formula is generally suitable for sensitive eyes, it may cause mild irritation for certain individuals, especially on the waterline.
  • This eyeliner is not ideal for users looking for a more intense color payoff.

Ratings

After analyzing verified user reviews from multiple countries, languages, and platforms, the scores for the Bobbi Brown Long Wear Gel Eyeliner - Black Mauve Shimmer Ink reflect authentic feedback, with spam, bot, incentivized, and off-topic reviews filtered out. The ratings reflect both the strengths and pain points mentioned by users worldwide, providing an honest and comprehensive overview of this eyeliner's performance. While this product is highly praised for its smooth application and long-lasting wear, a few users raised concerns about the need for a brush for precision and occasional difficulty with removal.

Longevity & Wear
91%
Many users praise the long-lasting wear of this gel eyeliner, with several mentioning that it stays intact from morning to night without needing touch-ups. Its reliable performance throughout the day makes it ideal for those with busy schedules or long hours at work. Whether in hot or humid conditions, it maintains its bold color without fading.
However, a few users mention that while it lasts all day, the formula can be difficult to remove at the end of the day, often requiring more effort or special makeup removers. This may be inconvenient for those who prefer a quick, easy removal process.
Smudge-Proof & Waterproof
94%
The product’s waterproof and smudge-proof properties are highly appreciated by users, especially those with oily skin or who need long-lasting makeup for outdoor activities. Reviewers confirm that it holds up well through sweat, humidity, and even light tears without budging or transferring, making it a go-to for all-day wear.
Some users noted that while it’s effective at staying put, the waterproof nature can make removal a bit challenging. This may require a bit more effort, especially when using non-oil-based removers or during sensitive skin routines.
Shimmer Effect
85%
The subtle shimmer finish is loved by many, adding depth and dimension to the eyes without being too over-the-top. It creates a flattering, refined look that enhances eye definition, making it suitable for both day and evening makeup routines. Users enjoy how the shimmer adds a touch of glamour without being too sparkly.
A few users mentioned that the shimmer might not be as noticeable on darker skin tones or in certain lighting. For those looking for a bolder, more pronounced shimmer effect, this may feel a bit underwhelming.
Precision & Application
78%
22%
The smooth gel texture allows for easy application, with many reviewers praising the product’s ability to create clean, sharp lines. Its precise application makes it ideal for users who want control over their eyeliner look, especially when applying subtle or bold lines. The compact pot ensures you can get the right amount each time.
However, some users reported that it requires a specific brush for the best precision, and those who prefer using the product directly with fingers or an applicator tool found it harder to achieve fine lines. This may be inconvenient for users who want a more user-friendly, versatile product.
Ease of Removal
65%
35%
While many users love the staying power, the eyeliner does come off cleanly when using the right makeup remover, with oil-based removers being the most effective. For those who use these types of removers, the product is easy to wipe off without much effort.
However, several users found it difficult to remove, especially without using specific makeup removers. This can be frustrating for those with sensitive eyes or who prefer a gentler removal process.
Texture & Feel
88%
The gel texture of this eyeliner is smooth and creamy, allowing for an effortless application. Many reviewers appreciated that it didn't tug on the skin or cause irritation, making it a good option for sensitive eyes. The smoothness contributes to a comfortable wear throughout the day without feeling heavy or cakey.
However, some users mentioned that it can feel a bit too soft at times, leading to potential smudging if not allowed to set fully. This might require a bit more patience during application for those who prefer a faster routine.
Sensitivity & Irritation
90%
Several users with sensitive eyes noted that this eyeliner does not cause irritation or redness, making it a solid option for people with delicate skin around the eyes. The formula is designed to be gentle and suitable for contact lens wearers, which adds to its appeal for a wide range of users.
A few individuals with extremely sensitive eyes experienced mild discomfort or dryness, particularly if they used the eyeliner on the waterline. This could be a concern for those with very reactive skin or who wear lenses for extended periods.
Packaging & Size
87%
The compact 3g/0.1oz pot is perfect for precise use and convenient storage. The small size makes it travel-friendly, fitting easily in makeup bags or vanity drawers. Users appreciate that the packaging ensures minimal waste, with the product lasting for several months even with regular use.
Some users felt that the small pot size might not be ideal for those who use eyeliner daily or prefer a larger amount of product. Additionally, the pot may not be as hygienic as other packaging formats, especially if shared between multiple users.
Value for Money
92%
The Bobbi Brown gel eyeliner is praised for its high quality, making it a great value despite the slightly higher price point. Many buyers feel that its long-lasting wear, precise application, and quality ingredients make it worth the investment, especially for those who use it frequently.
Some users did mention that while the product is effective, the price might feel steep for those on a budget or who use eyeliner infrequently. However, most agreed that the performance justifies the cost.
Color Payoff
89%
Users generally enjoy the bold color payoff, which is rich and vibrant without being overpowering. The Black Mauve Shimmer Ink shade is particularly appreciated for its versatility, adding a unique twist to classic eyeliner looks. It works well for both day and evening makeup looks.
However, a small group of users found the color to be less intense than expected, especially for those with darker skin tones. This could result in a more muted finish compared to other eyeliners with more pigmented formulas.
Overall Effectiveness
90%
Overall, this eyeliner delivers on its promises, offering a reliable, long-lasting formula that performs well in a variety of conditions. Users appreciate its versatility, from providing bold, defined lines to a softer, smudged effect for evening looks. The quality of the formula is consistently highlighted in reviews.
The only downside for some users is the learning curve with application, as it requires a brush for optimal precision. Once users master it, though, the results are generally praised as highly effective.
Customer Support
75%
25%
For the most part, users who reached out to customer support reported polite and helpful responses. Many received assistance quickly when addressing issues related to damaged packaging or shipping concerns, which helped mitigate some minor frustrations.
However, some users expressed dissatisfaction with delayed responses or unhelpful suggestions from the support team. This inconsistency in service may be an issue for customers expecting more reliable assistance.
Fragrance & Scent
70%
30%
A few users appreciated that the product is fragrance-free, which is ideal for those with sensitivities to scents or who prefer to avoid strong fragrances in their makeup products.
Some users mentioned that even though it's fragrance-free, the product has a slight chemical smell, especially when first applied. This can be off-putting to individuals who are sensitive to any scent in their beauty products.

Suitable for:

The Bobbi Brown Long Wear Gel Eyeliner - Black Mauve Shimmer Ink is ideal for users seeking a high-quality, long-lasting eyeliner. Its waterproof and smudge-proof formula makes it particularly suited for people with busy days, oily skin, or those who need their makeup to stay in place without constant touch-ups. This product is also a great choice for individuals with sensitive eyes or contact lens wearers, as it’s designed to be gentle yet effective. The subtle shimmer finish appeals to makeup lovers looking for an eyeliner that adds dimension and enhances eye definition, making it a versatile option for both day-to-day and evening looks. The gel texture is smooth and easy to apply, offering precision for users who want defined lines or a softer, smudged look.

Not suitable for:

However, this gel eyeliner may not be ideal for everyone. Those with extremely sensitive eyes might experience mild irritation, particularly when using it on the waterline. The product's waterproof formula, while highly effective at preventing smudging, can also make removal more difficult for users who prefer an easier, quicker clean-up routine. Additionally, the small 3g pot may not be sufficient for people who use eyeliner daily or who prefer larger quantities of makeup. Finally, users who are looking for a more intense shimmer effect or a bolder color payoff may find this product's shimmer finish to be too subtle for their preferences.

Specifications

  • Brand: Bobbi Brown is a renowned brand in the cosmetics industry known for high-quality makeup products.
  • Product Type: This is a gel eyeliner, designed to deliver smooth, precise lines with a long-lasting finish.
  • Shade: The eyeliner comes in the Black Mauve Shimmer Ink shade, a deep mauve with a subtle shimmer.
  • Formula: The eyeliner features a waterproof and smudge-proof formula, providing all-day wear without fading.
  • Texture: The gel-based texture offers a smooth application that glides on easily without tugging.
  • Size: The eyeliner comes in a compact 3g (0.1oz) pot, ideal for precise application and portability.
  • Finish: This eyeliner has a shimmer finish, which enhances eye definition and adds dimension.
  • Ideal For: This product is ideal for those with sensitive eyes who need a long-lasting, waterproof eyeliner.
  • Application: The gel formula allows for smooth, precise application, making it easy to achieve various eye looks.
  • Smudge-Proof: The eyeliner is designed to be smudge-proof, ensuring it stays in place without transferring or fading.
  • Longevity: With its long-wear properties, this eyeliner remains intact for up to 12 hours, even in humid conditions.
  • Compatibility: It is compatible with most eye types, including sensitive eyes, making it suitable for daily use.
  • Precision: The compact pot design and gel consistency allow for highly precise application, ideal for creating detailed lines.
  • Brush Requirements: A brush is recommended for the best precision and smooth application, as it helps control the amount of product.
  • Color Payoff: The product provides a bold color payoff with a rich, deep hue that enhances eye definition.
  • Waterproof: The waterproof formula ensures the eyeliner stays intact, even in rainy or sweaty conditions.
  • Storage: To maintain its texture and longevity, store the eyeliner in a cool, dry place with the cap tightly closed.
  • Irritation: This product is specially formulated to avoid irritation and is generally well-tolerated by users with sensitive eyes.

FAQ

For smooth application, use an angled or precision eyeliner brush to dip into the gel formula. Apply directly along the lash line, starting from the inner corner. The gel texture allows for easy blending or building intensity, making it ideal for both subtle and bold looks.

This gel eyeliner combines a waterproof and smudge-proof formula with a rich shimmer finish that enhances eye definition. Its long-lasting wear is ideal for all-day use, and the smooth gel texture glides on easily without tugging, providing a more precise, professional application than traditional pencil liners.

Yes, this gel eyeliner is specifically formulated for sensitive eyes. Many users appreciate its gentle formula, which doesn’t irritate or cause discomfort, making it a great option for those prone to eye sensitivity or irritation.

While many users apply this eyeliner to their waterline successfully, it's important to note that some may experience minor irritation. For sensitive users, we recommend testing a small amount before applying it to your waterline for extended wear.

This product is praised for its long-lasting wear. Once applied, it stays put without smudging or fading for up to 12 hours, making it an excellent choice for long workdays, nights out, or humid conditions.

No, this eyeliner has a very mild, almost non-existent fragrance. It's formulated to be gentle for sensitive eyes, so users typically do not report any noticeable scent.

Yes, this gel eyeliner allows for easy build-up of color. You can apply a thin line for a subtle look or layer it for a more dramatic, bold effect. The gel formula is flexible, allowing for both soft and defined eye makeup.

To remove this waterproof eyeliner, use a gentle makeup remover or micellar water. Since it’s designed to stay put, it may require some extra effort compared to regular eyeliners, but with the right remover, it should come off easily without irritating your skin.

Yes, the smooth gel texture and compact pot make it perfect for creating precise lines, which is ideal for a winged eyeliner look. Use an angled brush for sharp, defined wings or a flat brush for a softer, blended finish.

Store this gel eyeliner in a cool, dry place with the lid tightly closed to prevent it from drying out. Avoid storing it in direct sunlight or in places with high humidity to ensure it remains smooth and easy to apply.