Overview

The Maybelline Ultra-Brow 0.1oz Brow Powder is one of those quiet drugstore classics that built a loyal following through sheer reliability — which makes its discontinuation all the more frustrating for regular users. Before you read further, know that Maybelline has officially pulled this from production, so availability now depends on third-party sellers and remaining inventory. Prices have crept up as a result. The shade 20 Dark Brown hits a sweet spot for medium to dark brunettes, offering a soft natural finish that suits everyday wear without looking heavy. The compact itself is tiny — not in a bad way, just honestly sized for what it is: a no-frills brow powder built to fill and shape, nothing more.

Features & Benefits

This brow powder offers real buildable coverage — use a light hand and you get a subtle fill that looks like natural hair; press and layer a bit more and you have a stronger, more defined shape. Dampening the brush slightly before dipping into the pan pushes the color payoff noticeably higher, which is a handy trick for anyone who finds the dry formula too sheer. The matte finish sits into the brow hairs rather than on top of the skin, so it rarely looks cakey or artificial. One thing worth knowing — you will need a good angled brush to get proper precision, because the formula only performs as well as the tool guiding it. Sensitive skin types generally do fine here.

Best For

This brow powder is a natural fit for anyone with medium to dark brown brows who just wants a reliable, low-maintenance fill. If your everyday look leans natural rather than sculpted, this compact delivers exactly that — soft color, no sharp edges, no fuss. It is also a solid beginner-friendly option; powder is far more forgiving than a pencil or pomade when you are still figuring out your brow shape and pressure. Those who already love the Ultra-Brow compact and want to stock up while supply lasts will find it worth grabbing now. Budget-conscious shoppers should note that discontinued-product pricing from third-party sellers has pushed the cost well above its original drugstore value.

User Feedback

Longtime fans of the Ultra-Brow compact consistently praise the shade accuracy — the Dark Brown reads true on medium and dark brunette brows without pulling orange or ashy. The texture gets high marks too, described by many users as soft and blendable without being powdery or messy. On the downside, wear time is moderate at best; in humid conditions or on oily skin, a midday touch-up is often needed. The pan size is another sticking point — several buyers have noted that 0.1oz feels stingy once you factor in current resale prices that scarcity has driven up. Compact durability gets mixed reviews, with the closure on some units feeling flimsy. Still, the cult-classic status is well-earned, and the volume of repeat buyers says plenty.

Pros

  • The shade 20 Dark Brown is accurate and versatile enough for a wide range of medium to dark brunette brows.
  • Buildable coverage lets you go from a soft daily fill to more defined brows using the same compact.
  • The matte finish blends naturally into brow hairs without leaving a shiny or chalky residue.
  • Dampening the brush slightly boosts color intensity, giving this brow powder more flexibility than its simple formula suggests.
  • The slim compact fits easily into even the smallest makeup bag or travel pouch.
  • Powder formula is forgiving for beginners still learning brow technique — mistakes brush out without drama.
  • Minimal ingredients make this drugstore staple a safe pick for people with sensitive or reactive skin.
  • Longtime users report consistently accurate shade payoff and reliable texture across multiple repurchases.

Cons

  • Officially discontinued by Maybelline, so long-term supply is unreliable and availability can disappear without warning.
  • Third-party resale pricing has pushed the cost significantly higher than what this type of product is worth at face value.
  • Wear time is only moderate — oily skin or humid conditions will likely require a midday touch-up.
  • At 0.1oz, the pan is small and regular users may find it runs out faster than expected.
  • The compact closure on some units feels flimsy, raising concerns about durability over long-term daily use.
  • Precision depends heavily on the quality of the angled brush you pair it with — no brush is included.
  • The soft powder formula cannot achieve bold, sculpted, or laminated brow looks on its own.
  • Buyers new to this formula take a financial risk experimenting at current inflated resale prices.

Ratings

Our AI rating system analyzed thousands of verified buyer reviews for the Maybelline Ultra-Brow 0.1oz Brow Powder from global sources, actively filtering out incentivized, bot-generated, and spam feedback to surface what real everyday users actually experienced. The scores below reflect both the strengths this drugstore staple has built its reputation on and the genuine pain points that have resurfaced as discontinued-product scarcity pushes prices higher. Nothing is glossed over — the ratings are designed to give you a transparent, complete picture before you decide.

Shade Accuracy
88%
Buyers with medium to dark brunette brows consistently report that the Dark Brown shade reads true to life — warm-neutral without pulling orange or ashy. It layers predictably, so the first stroke gives a reliable preview of what the final result will look like at full intensity.
Users with very dark or near-black brows note the shade can look noticeably lighter than their natural hair, requiring heavier layering to close the gap. For anyone outside the medium-to-dark brunette range, the shade accuracy drops considerably and a different product would serve better.
Pigmentation & Color Payoff
79%
21%
Applied dry, the powder delivers a soft, natural-looking fill that blends well into sparse brow areas — ideal for daily wear where you want presence without an obvious made-up look. Dampening the brush slightly transforms the payoff into something more vivid and defined, making the formula feel more versatile than its simple format suggests.
Used dry on its own, some users find the initial color deposit underwhelming compared to pencils or pomades, especially on naturally thin brows where more coverage is needed. Building intensity through repeated strokes can disturb earlier layers, which takes some practice to manage cleanly.
Blendability
86%
The matte, finely milled texture sits into brow hairs rather than on top of the skin, meaning blending in the direction of hair growth produces a natural effect most users are happy with straight away. This is where the Ultra-Brow compact earns its loyal following — the blend is forgiving even with a mediocre brush.
If your brow hairs grow in multiple directions or you have a lot of stray hairs, achieving a uniform blend takes more effort and a higher-quality brush than most beginners start with. The powder can also drift slightly onto surrounding skin during blending, which requires cleanup with a spoolie or cotton swab.
Wear Longevity
61%
39%
On dry skin in moderate conditions, the powder holds reasonably well through a standard morning and into the afternoon — enough for most indoor workdays without constant monitoring. Light layers also tend to fade more gracefully than they smear, so even as wear time decreases, the overall look does not fall apart dramatically.
In humid climates or on naturally oily skin, users frequently note that the powder starts to break down well before the end of the day, particularly along the inner corners of the brows where oil surfaces first. Multiple reviewers flag that a midday touch-up is effectively mandatory in summer months or warmer environments.
Ease of Use
83%
Pressed powder is one of the most approachable formats for brow makeup, and this compact reinforces that — beginners working with a light touch rarely produce results that look overdone or patchy. The forgiveness factor is real: over-application can be softened with a spoolie, and the matte finish does not highlight technique mistakes the way pigment-dense formulas do.
Achieving precise, sharp brow edges does require a quality angled brush that is not included in the compact, which adds a hidden cost that first-time buyers may not anticipate. Users who want a more controlled, architectural brow shape often find themselves spending extra time on cleanup around the edges.
Value for Money
52%
48%
At its original drugstore retail price, this brow powder represented strong value — a reliable formula with a proven track record at a fraction of what specialty brow brands charge. Longtime users who stocked up when it was widely available still consider it a smart return on investment.
Discontinuation has driven resale prices significantly above what the product ever cost new, and at current market rates the price-to-quantity ratio is difficult to justify — you are paying a premium for 2.8g of powder that cannot be guaranteed to be fresh stock. Newer buyers are essentially funding the scarcity rather than the product itself.
Formula Quality
84%
The pressed powder is finely milled and consistent in texture — it does not crumble excessively in the pan, applies smoothly without dragging, and the matte finish integrates with natural brow hairs rather than sitting visibly on top of the skin. For a drugstore product, the quality control has been reliable across multiple production batches.
Some users in warmer climates note the formula does not hold up under heat and humidity as well as denser, wax-based formats like pomades or brow gels. The formula also lacks any conditioning agents, so it offers no benefit to the brow hairs themselves beyond cosmetic fill.
Portability
81%
19%
The slim compact slides into even tight makeup pouches without taking up meaningful space, making it a realistic inclusion in a travel bag or gym kit. For users who do their brows on the go, the compact is easy to handle and open with one hand.
The compact contains no mirror, which limits convenience for anyone doing a touch-up without access to a separate reflective surface. The small pan size is a direct trade-off of the slim form factor — you get portability, but product quantity takes the hit.
Packaging Durability
58%
42%
The compact's overall construction is lightweight and functional for casual daily use, and most users report the casing holds up adequately when stored in a dedicated makeup pouch rather than tossed loose into a handbag. The powder pan itself remains secure inside the casing and does not rattle or shift during normal transit.
The snap closure has drawn consistent criticism — a meaningful number of buyers describe the lid as loose or insufficiently secure, with some reporting accidental openings inside bags that resulted in product waste. Units sitting in reseller stock may also be older, making closure quality even more variable and unpredictable.
Skin Compatibility
87%
The minimal ingredient list typical of classic Maybelline pressed powder formulas has made this a reliable option for users who struggle with sensitivity or reactivity around the brow area. Reviewers with eczema-prone or easily irritated skin consistently report using this without flare-ups — a meaningful differentiator compared to brow products that include conditioning oils or adhesives.
Because the full ingredient list is not prominently published across all reseller listings, buyers with specific allergen concerns may struggle to verify the exact formula without locating original packaging. The absence of any conditioning agents also means it provides no benefit to sparse or over-tweezed brows beyond cosmetic fill.
Availability & Supply
34%
66%
For buyers who already know this formula, the fact that it still surfaces on reseller platforms at all is a relief — it means loyal users can realistically stock up before supply disappears entirely. Some resellers have maintained decent stock levels in the short term, giving returning customers a narrow window to act.
Officially discontinued products carry real risks beyond price: batch freshness cannot be guaranteed, packaging quality may have degraded in storage, and supply can vanish without notice, leaving dependent users without a workable alternative. Buyers new to this product are effectively betting on a formula with a finite and unpredictable shelf life in the marketplace.
Application Precision
73%
27%
With a good angled brush, users report being able to create a reasonably precise brow shape that covers sparse patches and defines the arch without straying into surrounding skin. The buildable nature of powder also makes it possible to sketch soft, hair-mimicking strokes that look far more natural than a single-pass pencil line.
Powder as a format will never match the pinpoint precision of a micro-tip pencil or a fine brush dipped in pomade — a real limitation if you are aiming for individual hair strokes or extremely defined brow edges. Users with naturally asymmetrical brows may also find it harder to use powder for shape correction compared to more controllable formats.
Pan Size & Quantity
47%
53%
For users who apply the powder lightly as part of a daily routine, the 0.1oz pan stretches further than the size might suggest, with conservative users reporting a few months of consistent use per compact. The pressed format also means minimal product is wasted through fallout or crumbling.
At current resale pricing, 2.8g of pressed powder is a difficult quantity to justify — heavier users will run through the pan quickly, and the discontinued status means there is no easy reorder waiting. Several buyers specifically name the pan size as their biggest frustration relative to what they are currently paying per unit.

Suitable for:

The Maybelline Ultra-Brow 0.1oz Brow Powder is a strong match for medium to dark brunettes who want a fuss-free, everyday brow product that delivers soft, natural-looking color without a steep learning curve. Beginners will particularly appreciate how forgiving powder is compared to pencils or pomades — you can build gradually, blend out mistakes easily, and still get a clean result. It also fits minimalist makeup routines well, since the matte finish works quietly in the background without drawing attention to itself. Longtime fans of this specific formula who have been repurchasing for years will find it worth grabbing while units remain available. If you travel light or prefer a slim makeup bag, the compact's small footprint is a practical bonus.

Not suitable for:

Anyone shopping with a long-term replenishment plan in mind should think carefully before committing, because the Maybelline Ultra-Brow 0.1oz Brow Powder has been officially discontinued and supplies from third-party sellers are finite and priced well above its original drugstore value. If you have very light, blonde, or gray brows, the shade 20 Dark Brown will likely read too dark and is simply not a workable option. Those who prefer bold, sculpted, or laminated-style brows will find this powder too soft and understated to pull off that look on its own. Anyone who needs a formula that holds through long days, high humidity, or oily skin without touch-ups will likely come away disappointed. And if you have never tried this formula before, paying inflated resale prices just to find out whether it suits you is a risky gamble.

Specifications

  • Brand: Manufactured by Maybelline New York, a cosmetics brand and division of L'Oréal USA.
  • Product Type: Pressed brow powder formulated for eyebrow correction, fill, and daily definition.
  • Shade: Available in shade 20 Dark Brown, sold under model number 404, targeting medium to dark brunette brow tones.
  • Net Weight: Each compact contains 0.1 oz (approximately 2.8g) of pressed brow powder.
  • Item Weight: Total packaged weight including compact casing is 0.05 pounds.
  • Dimensions: The compact casing measures 0.44 x 2.94 x 3.88 inches.
  • Formula: Pressed powder formula intended for dry application or light dampening to increase color intensity.
  • Finish: Delivers a matte finish that sits into natural brow hairs without adding visible shine or a chalky cast.
  • Coverage: Buildable coverage ranging from a light natural fill to a more defined brow shape depending on application pressure and layering.
  • Application: Designed for use with a firm angled brow brush, which is sold separately and not included in the compact.
  • Skin Compatibility: Formulated with a minimal ingredient list consistent with classic Maybelline pressed powder products, generally suitable for sensitive skin types.
  • Color Family: Belongs to the brown color family, positioned as a warm-neutral dark brown with no strong red or gray bias.
  • Recommended Use: Intended for daily eyebrow shaping, correction, and definition as a standalone brow fill product.
  • Availability: Officially discontinued by Maybelline New York; remaining units are available through third-party resellers only.
  • UPC: The Universal Product Code for this item is 041554509922.

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FAQ

Yes, the Maybelline Ultra-Brow 0.1oz Brow Powder has been officially discontinued by Maybelline New York, meaning the brand no longer produces or distributes it. You can still find units through third-party sellers on Amazon and other resale platforms, but supply is limited and prices have climbed well above the original drugstore retail cost. If you spot a unit at a reasonable price from a reputable seller, it is worth acting on it, but do not expect reliable restock access going forward.

On medium to dark brunette brows, it reads as a true, warm-neutral brown — not noticeably orange and not ashy. It blends well with natural brow hairs and tends not to pull dramatically in either direction. For very dark or near-black brows, it may appear slightly lighter than the natural hair, which can actually work well for a softer, more natural finish.

A firm angled brow brush really is the right tool here — it gives you the edge control needed to outline the brow shape before softening with short, upward strokes through the hairs. A fluffy blending brush will not provide the same precision and can make the result look uneven. The compact does not include a brush, so factor that into your purchase if you do not already own one.

Wear time is decent under normal, dry conditions and most users find it comfortable through a standard workday. On oily skin or in humid environments, some fading or transfer is common by midday. Applying a clear brow gel over the top after you finish can help lock things in place and extend how long it lasts.

This brow powder uses a straightforward, minimal ingredient list consistent with classic Maybelline pressed powder formulas, and it tends to be well-tolerated by people with sensitive skin. If you have known allergies to specific cosmetic ingredients, it is always worth checking the full ingredient list before purchasing. Most long-term users have not flagged irritation as a concern.

Powder is one of the most forgiving formats for learning brow technique, and this compact is a solid entry point. Unlike a pencil or pomade, powder lets you build gradually and brush out mistakes without leaving harsh edges behind. The learning curve is much more manageable, which is why pressed brow powders are frequently recommended for beginners.

Yes, and it works quite well that way. Lightly dampening the angled brush before picking up the powder noticeably intensifies the color payoff and gives a slightly more defined, longer-lasting result. Just use a barely damp brush tip rather than a soaking wet one, as too much moisture can cause the formula to go patchy or clumpy.

At 0.1oz, the pan is on the smaller side, especially for daily users. Someone doing a quick, light fill each day can stretch it to two or three months; heavier users who layer generously or have fuller brows to cover will go through it faster. Since this item is discontinued and cannot be restocked on demand, many loyal users choose to purchase multiple units at once while supply is still available.

No — shade 20 Dark Brown is not suitable for light, blonde, or gray brows and will read far too dark, creating an unnatural, heavy look. This shade is specifically formulated for medium to dark brunette brows, and using it outside that range tends to produce a stark, drawn-on appearance. Anyone with lighter brows should look for a dedicated blonde or taupe brow powder instead.

Yes, this is a recurring point of feedback from buyers of the Ultra-Brow compact, particularly on older stock. The snap closure on some units does not feel especially secure, and a handful of users have reported it coming open inside a makeup bag. It is not a dealbreaker for most people, but keeping it in a small separate pouch within your bag is a practical way to avoid accidental spills.