Overview

KEVIN.MURPHY FREE.HOLD Hair Styling Paste 100g is a versatile, medium-hold styling paste that works well for all hair types. This flexible hold paste provides a natural shine and stays in place, even in hot and humid conditions. With its lightweight formula, this styling paste offers a glossy finish without the usual greasy feel. It is also paraben-free, cruelty-free, and sulfate-free, making it a suitable choice for those looking for a cleaner, more eco-conscious option in their hair care routine.

Key Ingredients & Benefits

The key ingredients in this hair paste include carnauba wax, which helps create thickness and structure, and lanolin wax, which adds moisture and smooths the scalp. Additionally, yerba mate extract provides a boost of vibrancy and shine. These ingredients combine to give the product its lightweight yet effective performance, offering flexible styling that can hold without weighing down your hair. Ideal for both natural and controlled looks, it works well for all hair types, enhancing texture without making your hair feel heavy.

Best For

This styling paste is perfect for individuals seeking a versatile, medium-hold product that provides flexibility and shine. It works well for all hair types, especially those desiring a natural, glossy finish. The paste is a great option for anyone looking for a paraben-free, cruelty-free hair care solution, and it’s especially beneficial for those who live in hot or humid climates. With its ability to withstand the elements and deliver a polished look, it’s a reliable choice for both daily use and special occasions.

User Feedback

Users are generally pleased with the easy application and non-greasy finish that this hair paste provides. Many report that it offers great control without creating stiffness or crunchiness, which makes it ideal for everyday use. However, a few users with very fine hair have mentioned that the product can feel a bit heavy. Overall, people appreciate its flexible hold and the way it maintains its effectiveness throughout the day, making it a popular choice for styling both simple and more intricate looks.

Pros

  • Provides a natural shine without leaving hair greasy.
  • Works well in hot and humid conditions, offering flexibility and hold.
  • Easy to apply and spreads smoothly through hair.
  • Lightweight formula doesn’t weigh down hair, even on thicker types.
  • Paraben-free, cruelty-free, and sulfate-free, making it a great ethical choice.
  • Ideal for both daily use and special occasions, providing control without stiffness.

Cons

  • Can feel a bit heavy for very fine hair types, potentially weighing them down.
  • Some users find the hold insufficient for thick or unruly hair.
  • Fragrance is subtle, which might not appeal to those who prefer a stronger scent.
  • Does not provide a strong hold, which may not be suitable for users needing more control.
  • Can feel greasy or overly smooth in particularly hot and humid climates for some users.
  • Some users mention that it doesn’t last all day without needing reapplication.

Ratings

After analyzing verified user reviews from multiple platforms and languages, we’ve gathered a comprehensive look at the KEVIN.MURPHY FREE.HOLD Hair Styling Paste 100g. Only high-quality, authentic feedback was included, with spam, bot-generated, and incentivized reviews removed. While users praise its non-greasy finish, medium hold, and versatility, some note that it may feel a bit heavy for fine hair. Overall, both strengths and pain points have been reflected in the scores to give you an accurate picture of this product’s performance across diverse user experiences.

Medium Hold Effectiveness
88%
Many users appreciate the balanced hold this styling paste offers. It provides enough structure for a controlled style without leaving the hair stiff or crunchy, making it ideal for both casual and more polished looks. The versatility of the medium hold suits various hair types and styling preferences, even in warmer weather.
Some reviewers noted that the medium hold may not be sufficient for those seeking a stronger or more lasting hold. Individuals with thicker or more unruly hair might find that it doesn't provide the level of control needed for their desired style, especially in more humid conditions.
Natural Shine Finish
91%
Users rave about the natural shine this paste provides. Unlike some other products that leave a greasy or overly shiny finish, it delivers a subtle gloss that enhances the hair's natural appearance without weighing it down. It's especially appreciated by those who want a polished, healthy look without looking overly styled.
A few users pointed out that the shine may not be noticeable enough for those who prefer a more prominent glossy finish. Additionally, those with very fine or oily hair sometimes find that the shine feels too much for their hair type, leaving it looking a bit too shiny for their preference.
Application & Usability
85%
The paste is easy to apply and spreads smoothly through the hair. Users find that it glides on without any tugging or clumping, making it simple to achieve even coverage. The consistency is just right—not too thick, so it doesn't feel heavy, and not too runny, which ensures a precise application.
A few users mentioned that it can take a bit of time to work the paste through thicker hair, and they found that they needed to use more product to achieve their desired style. Additionally, some with very fine hair reported that the paste felt slightly too heavy for their hair, making it a bit difficult to achieve the airy, voluminous look they were aiming for.
Non-Greasy Texture
92%
One of the standout features is its light, non-greasy texture. Many users appreciate that this styling paste doesn't leave behind any oily residue, even after extended wear. It provides a clean, fresh look without the heaviness that some other styling products can leave on the hair, making it perfect for everyday use.
However, some users did mention that while it’s not greasy, the paste can feel a bit drying for certain hair types, particularly those with more coarse or damaged hair. They suggested it might need to be combined with a moisturizing product for optimal results.
Humidity & Heat Resistance
87%
Users found that this styling paste holds up well even in hot and humid conditions. It resists frizz and helps maintain the hair’s shape throughout the day, making it a reliable option for those living in warmer climates or facing unpredictable weather.
Some buyers, especially those with thicker or curlier hair, felt that it struggled to maintain its hold during extremely hot or sweaty conditions. While it offers decent performance, it may not be enough for those in need of a product that truly locks in a style during intense humidity or extended exposure to heat.
Fragrance & Scent
82%
18%
The subtle fragrance is a favorite for many users. It's not overpowering, which makes it suitable for those sensitive to strong scents. The mild, fresh scent adds a pleasant touch to the experience without competing with other fragrances or causing irritation.
On the other hand, a few users wished the scent was a bit more pronounced. While the subtlety is generally appreciated, some users with a preference for stronger, long-lasting fragrances found it a bit too faint and expected a more noticeable scent to linger throughout the day.
Suitability for Fine Hair
70%
30%
For people with thicker or more textured hair, this paste offers a light touch and control without the heaviness that some products can impart. It provides a good balance for medium to thick hair types seeking a natural hold with some flexibility.
Several users with fine or straight hair felt that the paste was a bit too heavy for their needs. They reported that it weighed their hair down, making it harder to achieve a bouncy, voluminous look, and left their hair feeling flat by the end of the day.
Cruelty-Free Formula
95%
One of the most highly praised aspects of this product is its cruelty-free formula. Many customers feel good about using a product that aligns with their ethical values, knowing it hasn't been tested on animals. This aspect makes it especially appealing to eco-conscious buyers.
While most users love the cruelty-free aspect, a small minority expressed concerns about the environmental impact of the product’s packaging. Some believe that more sustainable packaging options could enhance the product's overall eco-friendly profile.
Ingredient Quality
90%
The high-quality ingredients are frequently mentioned in positive reviews, particularly the inclusion of carnauba wax, lanolin wax, and yerba mate extract. These elements help create a smooth, effective product that provides excellent texture and shine while protecting hair from damage.
However, a few users with sensitive scalps reported slight irritation or discomfort after prolonged use. While this is not a widespread issue, it’s something to consider for those with more delicate skin or sensitivities to certain ingredients.
Value for Money
88%
Many users feel that this product offers great value for money. The 100g size is generous, and the paste lasts longer than expected with regular use, especially considering the quality of ingredients and the overall performance. It’s seen as a cost-effective option for a high-end styling product.
A few users felt the price was on the higher side for a styling paste, especially when compared to other products in the same category. While they appreciated the quality, they questioned whether the premium price point was justified for their needs, particularly if they were using it daily.
Longevity of Hold
85%
Users note that the hold lasts through most of the day, providing a flexible, natural look without the need for constant reapplication. It offers enough control for daily wear without requiring touch-ups, even in moderate conditions.
Some users found that the hold started to weaken after a few hours, especially in more humid or damp conditions. Those with very thick or unruly hair mentioned that they needed to reapply during the day to maintain their desired style.
Packaging & Dispensing
80%
20%
The packaging is clean and practical, with a well-designed jar that makes it easy to scoop out the right amount of product. The 100g size is compact yet provides enough paste for long-term use, making it ideal for both home and travel.
However, some users mentioned that the jar could be a bit tricky to open or close tightly, especially when the product begins to get low. A few wished for a more convenient dispensing system, such as a squeeze tube, to avoid unnecessary mess or wastage.

Suitable for:

This styling paste is ideal for individuals looking for a versatile, medium-hold product that works across various hair types. Those seeking a natural shine without a greasy finish will appreciate its light texture, which offers flexibility and control. It’s particularly well-suited for users who live in warmer or more humid environments, as it helps maintain style and smoothness throughout the day. The cruelty-free, paraben-free, and sulfate-free formula is perfect for buyers who prioritize ethical beauty products. For example, those needing a reliable styling option for both daily use and special occasions will find this product meets their needs well.

Not suitable for:

While this product works for many, it may not be the best choice for people with fine hair, as the paste can feel a bit heavy and weigh hair down. Users with very thin or fine strands may find it difficult to achieve volume or a light, airy look. Additionally, individuals with very thick or unruly hair might require a stronger hold for their desired style, which this paste may not provide. Those looking for a stronger, long-lasting hold or more pronounced shine may find this product insufficient for their needs, especially in extremely humid conditions. Finally, those sensitive to subtle fragrances might not enjoy the mild scent, which some found too faint.

Specifications

  • Hold: Provides a medium hold that offers flexibility without stiffness.
  • Shine: Delivers a natural, glossy finish without an oily or greasy appearance.
  • Formula: Free from parabens, sulfates, and cruelty, making it a safer option for daily use.
  • Hair Type: Suitable for all hair types, including fine, thick, straight, and curly hair.
  • Key Ingredients: Contains carnauba wax for thickness, lanolin wax for lubrication, and yerba mate extract for shine.
  • Texture: The paste has a lightweight consistency that won’t weigh hair down.
  • Fragrance: Has a subtle fragrance that doesn't overpower the hair or interfere with other scents.
  • Finish: Provides a glossy, natural-looking finish that prevents hair breakage.
  • Application: Easy to apply with a non-greasy formula that spreads evenly throughout hair.
  • Suitability: Works well in hot and humid conditions, maintaining hold without becoming heavy.
  • Size: Comes in a 100g container, making it ideal for regular use.
  • Consistency: The product is a paste consistency that allows for precise styling control.
  • Color-treated Hair: Safe for color-treated hair, providing control without fading or damage.
  • Control: Offers flexible control for both natural and styled looks.
  • Breakage Protection: Helps prevent hair breakage while providing a controlled finish.
  • Weight: The 100g size is compact, making it convenient for storage and travel.
  • Cruelty-Free: The product is cruelty-free, ensuring no animal testing during development.
  • Sulfate-Free: Contains no sulfates, reducing the risk of scalp irritation.
  • Longevity: Provides long-lasting hold without needing frequent touch-ups.

FAQ

To use this styling paste, apply a small amount to damp or dry hair. Work it through evenly with your fingers, then style as desired. It offers a flexible, medium hold, ideal for both everyday looks and special occasions.

Yes, this product works well for all hair types, including curly, straight, thick, and fine hair. It provides a natural shine with a flexible hold, making it versatile for different hair textures and lengths.

Yes, this product is designed to perform well in hot and humid conditions. It offers a flexible hold and natural shine, which helps it stay in place without becoming stiff or heavy.

The product contains carnauba wax for structure, lanolin wax for lubrication, and yerba mate extract for added vibrancy and shine. These ingredients create a lightweight, medium-hold styling paste that nourishes while providing control.

This styling paste is free from parabens, sulfates, and cruelty, making it a good option for sensitive skin and scalps. However, if you have particularly sensitive skin, it's always a good idea to do a patch test first.

Yes, this product is ideal for daily use. Its non-greasy formula and flexible hold make it a great option for everyday styling without buildup or damage.

No, this styling paste is designed to provide control without stiffness or crunchiness. It leaves your hair feeling soft and flexible while maintaining a natural finish throughout the day.

For medium-length hair, start with a small amount (about a dime-sized portion) and apply more if necessary. It’s better to use less product and build up to achieve the desired look without weighing hair down.

Yes, this styling paste is safe for color-treated hair. It provides a glossy finish and flexible hold without causing damage, making it suitable for maintaining vibrant color and shine.

Store the paste in a cool, dry place away from direct sunlight. Make sure the cap is tightly closed to prevent the product from drying out or losing its consistency over time.