Jimmy Choo I Want Choo Forever Perfume

Overview

Jimmy Choo I Want Choo Forever Perfume sits at the richer, more grown-up end of the I Want Choo family, and that distinction matters once you actually wear it. Where the original leans bright and youthful, this version builds its identity around rose, jasmine, and a warm vanilla base that reads more like a cool-weather signature scent than a quick morning spray. The amber wood undertone is what really separates it from typical floral perfumes — it adds weight and a slightly smoky warmth instead of just sweetness. This is a luxury-tier eau de parfum, priced and positioned accordingly, so don't expect a light, forgettable fragrance you'll barely notice by noon. It's meant to be a statement, not background noise.

Features & Benefits

What stands out most about this Jimmy Choo fragrance is how the notes shift over the course of wear instead of sitting flat. The opening burst of juicy rose is fresh and a little fruity, not powdery or old-fashioned, which makes the first impression more approachable than you might expect from something this rich. As it settles, jasmine takes over and adds real depth without pushing things into syrupy territory. The base is where it earns its keep: vanilla and amber wood linger for hours, which matters if you're someone who hates reapplying perfume mid-afternoon. Because it's an eau de parfum rather than a lighter eau de toilette, projection is noticeably stronger. The 60ml bottle is sized for people planning to make this a regular rotation, not just a one-off sample.

Best For

This warm floral scent isn't for everyone, and that's fine — it's not trying to be. If you gravitate toward light citrus or aquatic perfumes, this will feel heavier and more intense than what you're used to. But if you already love ambery, rose-forward fragrances, it's a strong pick, especially for evenings, date nights, or anywhere cooler weather calls for something with more presence than a summer spritz. Fans of the original I Want Choo who feel like that one wears a bit too sweet or young for them now will likely appreciate this more mature take. It also makes a solid gift option, since Jimmy Choo is instantly recognizable without needing explanation. For anyone wanting one bottle to carry them through fall and winter, this fits that role nicely.

User Feedback

Across reviews, the most consistent praise centers on how the dry-down compares to the opening — people often mention that the vanilla and amber settle into something warmer and more comforting than the initial spray suggests. Longevity gets generally good marks too, though as with any fragrance, results vary by skin type, and a few wearers note needing a touch-up by late evening rather than getting a full 12 hours. Opinions are more split when it comes to intensity: some buyers love how noticeable the projection is, while others find it a bit much for office settings or daytime wear. On price, most seem to feel it's reasonable for a designer eau de parfum, though a handful compare it unfavorably to the original and say they preferred that one's lighter, fresher character.