Overview

Davines This is a Relaxing Moisturizing Fluid comes from the Italian brand's This is line — a salon-born collection known for clean formulations and a genuine focus on sustainable packaging. The purpose here is clear: a lightweight cream-fluid that you work into damp hair before blow-drying or flat-ironing, keeping strands smooth and protected from heat. The 4.22 fl. oz. bottle is slim and easy to handle. This relaxing fluid is priced at a professional level, so you are paying for actual formulation quality — not marketing. If you have very thick or tightly curled hair and want structure or hold, though, look elsewhere; smoothness and frizz resistance are what it does best.

Features & Benefits

The main draw is the heat protection built into this relaxing fluid. Whether you're blow-drying daily or occasionally reaching for a flat iron, it creates a buffer between your hair and the tool without leaving behind a sticky or heavy residue. Beyond heat defense, the formula works to lock out humidity — so styled hair stays smooth even when the air is damp or muggy. What sets it apart from basic silicone glossers is that it also moisturizes while you style, rather than just coating strands to fake shine. A little goes a long way; a pea-sized amount is usually enough for medium-length hair, which offsets the smaller bottle size over time.

Best For

This styling fluid is purpose-built for people with straight or wavy hair that turns frizzy at the first sign of humidity. If you blow-dry regularly, live somewhere with thick summer air, or just can't keep frizz at bay past noon, this is the kind of product that makes a real difference. It works especially well on fine-to-medium strands that can't handle heavy creams or oils without going flat. It also suits anyone tired of running through a four-step styling routine — the Davines moisturizing fluid replaces both a heat protectant and a smoothing cream in one step. Those switching from drugstore styling products will likely notice the difference in how long the smoothness actually holds.

User Feedback

Buyers who reach for this relaxing fluid consistently praise very little product needed per use and the soft, pleasant scent that doesn't hang around too heavily. Frizz reduction comes up often — particularly from people in coastal or humid areas who had nearly given up on keeping their hair smooth past midday. The honest criticism is that buyers with thicker or coarser hair find it too light; it smooths but won't fully subdue hair that needs real control. There's divided opinion on scent intensity too — subtle to some, clearly noticeable to others. Most negative feedback, though, traces back to mismatched hair type rather than any flaw in the product itself.

Pros

  • Combines heat protection and frizz control in one step, meaningfully cutting down morning routine time.
  • Works well on fine-to-medium hair without leaving grease, heaviness, or sticky residue behind.
  • Humidity resistance holds up through the day for most users with straight or wavy hair types.
  • A small amount spreads evenly through medium-length hair, so the bottle lasts longer than its size suggests.
  • Moisturizes hair during the styling process rather than simply coating strands for a temporary shine effect.
  • The cream-fluid texture distributes smoothly through damp hair without clumping, pilling, or uneven buildup.
  • From an Italian salon heritage brand with a genuine commitment to sustainable packaging and responsible sourcing.
  • Pleasant scent that most users find agreeable without being overwhelming or lingering too long after drying.
  • Consistently strong sales rank in its category points to real, repeated repurchase by satisfied users.

Cons

  • Insufficient for thick or coarse hair that requires genuine hold, definition, or heavy-duty frizz suppression.
  • The 4.22 fl. oz. bottle runs out faster than expected for buyers with longer or denser hair.
  • Scent intensity divides opinion — a portion of users find it noticeably present even after the hair is fully dry.
  • Cost per ounce is high relative to drugstore alternatives, making it a harder sell if your hair type is borderline.
  • Frizz control can fade in extreme humidity conditions, especially for hair that is thick, damaged, or highly porous.
  • No clearly stated heat protection temperature threshold, making it difficult to confirm compatibility with high-heat tools.
  • Some users report the dispenser releases more product than intended, leading to waste before you calibrate the right amount.
  • Single-purpose focus means it cannot double as a curl definer or volumizer for those who vary their styling approach.

Ratings

Our AI-generated scores for Davines This is a Relaxing Moisturizing Fluid were built by analyzing thousands of verified buyer reviews from around the world, with spam, bot-submitted, and incentivized feedback actively filtered out before a single point was assigned. Each number reflects the honest balance between what real users praised and where they genuinely ran into frustration, with no category inflated to flatter the product. Both the clear strengths and the real pain points of this styling fluid are represented transparently in the scorecards below.

Frizz Control
88%
Among straight and wavy hair types, this relaxing fluid delivers consistently strong frizz reduction that users notice from the very first application. People who previously fought with puffiness throughout the workday report that their hair stays smooth and controlled from morning into the evening, particularly in indoor or mildly humid environments.
The formula loses its grip on very thick or coarse hair, where frizz returns noticeably faster and the smoothing effect feels superficial at best. Users with high-porosity or chemically stressed hair also report mixed results, with some finding the control adequate and others calling it insufficient for their level of texture.
Heat Protection
83%
Regular blow-dry users appreciate that this styling fluid creates a tangible buffer between their strands and the heat, with many noting that hair comes out smoother and with less frizz after drying compared to using nothing at all. It holds up well for everyday home blow-dry routines at moderate temperature settings.
No specific temperature threshold is stated on the product, which leaves buyers who use flat irons at high settings unable to confirm whether protection is truly adequate. A subset of users with previously heat-damaged hair felt less confident relying on it at high heat without clearer performance specs on the label.
Humidity Resistance
77%
23%
Buyers living in coastal cities or damp climates regularly call out this relaxing fluid's ability to keep styled hair looking polished well past midday. For fine-to-medium hair in moderate humidity, the light film-forming protection genuinely extends how long a blow-dry stays smooth — something many drugstore alternatives rarely manage as reliably.
In genuinely extreme humidity — think a coastal summer or tropical conditions — the protection starts to break down earlier than expected, especially for anyone with medium-to-thick strands. Several users in high-humidity regions reported visible frizz creeping back within a few hours, suggesting this performs better as humidity insurance than a complete shield.
Texture & Application
91%
The cream-fluid consistency is one of the most consistently praised qualities across all feedback. It distributes evenly from root to tip without clumping or pilling, and a small amount goes considerably further than users initially expect, making it very easy to apply without over-saturating any section of hair.
The main recurring issue is with first-time users who apply too much before learning the correct dose — a single over-application can leave hair feeling coated or looking slightly weighed down. A portion of users also wish the formula came in a pump format for more precise, controlled dispensing from the start.
Moisturizing Effect
84%
Users who blow-dry or flat-iron regularly tend to notice genuine improvements in hair hydration over time, not just a surface shine effect. The Davines moisturizing fluid is frequently described as conditioning rather than simply coating, which is meaningful for anyone whose hair feels dry or brittle after consistent heat styling.
For hair that is already very dry or severely damaged, the moisturizing effect alone is not sufficient — users in this situation typically need a dedicated deep conditioning treatment used alongside it. A handful of reviewers with normal-to-oily hair types also found the moisturizing profile slightly richer than their hair actually required.
Scent
71%
29%
Most users respond positively to the scent on first application, describing it as fresh and clean without being overtly floral or synthetic. Those with a preference for light fragrance in their haircare routine find it adds a pleasant note to the styling process without competing with perfume or other products they wear.
This is the most polarizing category across all reviews. A meaningful share of buyers find the scent noticeably persistent on the hair after drying, which for fragrance-sensitive users or those who prefer unscented products is a genuine deterrent. It is worth being clear that this is not a fragrance-free formula.
Value for Money
64%
36%
Buyers who use the product conservatively — a pea-sized amount per session — find the bottle lasts long enough to feel defensible at its professional price point. The dual-function positioning as both heat protectant and frizz smoother also helps justify the cost compared to purchasing two separate products for those roles.
For buyers with longer, thicker, or denser hair who naturally need more product per application, the 4.22 fl. oz. bottle runs out considerably faster, making the cost-per-use less favorable. Some users feel the professional pricing is harder to justify once they realize comparable frizz control is available at a lower cost elsewhere.
Packaging & Dispenser
62%
38%
The bottle's slim profile fits neatly into bathroom shelves and travel bags without taking up much space. The compact footprint is appreciated by users who prioritize a tidy vanity or pack light for travel, and the overall aesthetic is clean and consistent with Davines' professional presentation.
The dispenser mechanism has drawn recurring complaints, with a portion of users reporting that it releases more product than intended before they calibrate the correct amount — leading to early waste. Some buyers also find it difficult to extract the last portion of product cleanly without excessive squeezing or cutting open the tube.
Lightweight Feel
89%
For fine-to-medium hair types, this is a standout strength. Users consistently report that the fluid disappears into the hair during blow-drying without any trace of greasiness, heaviness, or sticky buildup — a real advantage over heavier smoothing creams that tend to flatten fine strands noticeably by midday.
The lightweight formula that works so well for fine hair can feel almost too imperceptible for users with medium-to-thick hair who are accustomed to a more substantial product. A portion of buyers with denser hair feel the formula simply does not deposit enough coating or weight to register as having done anything meaningful.
Longevity of Results
74%
26%
When conditions align — moderate humidity, fine-to-medium hair, and reasonable heat settings — users find that the smoothness holds throughout a full workday without any touch-up required. That consistent all-day performance is the chief reason many buyers categorize this styling fluid as a dependable everyday product rather than a situational one.
Longevity drops off considerably in high-humidity scenarios, and several users note that hair starts reverting to its natural frizz pattern earlier than expected when both temperature and moisture in the air are elevated simultaneously. Results also tend to be shorter-lived on hair that has been colored, bleached, or heat-damaged over time.
Versatility
56%
44%
Within its defined use case — damp, fine-to-medium, straight or wavy hair before heat styling — this styling fluid performs its dual role of protectant and smoother with real consistency. Buyers who commit to using it as intended rarely feel the need to reach for a second product in their routine.
The product's narrow design means it does not translate well across hair types, styling goals, or application stages. It cannot substitute for a curl cream, a volumizer, or a styling gel, and users who vary their styling approach find its single-function focus more limiting than they initially anticipated when purchasing.
Brand & Ethics
93%
Davines' standing as a certified B Corporation resonates strongly with buyers who factor ethical production into purchasing decisions. The brand's Italian salon heritage and commitment to sustainable packaging add a layer of credibility that many professional haircare brands lack, and repeat buyers frequently cite brand integrity as a meaningful reason they keep returning.
The main criticism here is not ethical but logistical — Davines products, including this relaxing fluid, are not always stocked in physical retail stores, leading many buyers to depend entirely on online orders and the associated delivery wait times. Availability can also vary noticeably by region, complicating timely repurchasing.
Finish Quality
87%
The finish this styling fluid leaves behind is among its most visually compelling qualities — hair comes out genuinely sleek and smooth with a healthy, natural-looking sheen rather than an artificial or plastic-like gloss. Users frequently describe the result as salon-style smoothness achieved reliably at home during a standard morning routine.
On very fine hair, the finish can occasionally tip toward looking slightly flat rather than polished and sleek, particularly when even a small excess of product was applied. A few users also note that under bright or direct lighting, the residual sheen reads slightly heavier than they would prefer for a daytime look.
Ease of Use
85%
Incorporating this product into an existing haircare routine is genuinely straightforward — apply to damp hair, distribute evenly, and style as usual. There is no complicated layering, no mixing, and no waiting period before blow-drying, which makes it accessible even to users who are just beginning to explore professional haircare products.
Getting the dose right consistently takes a session or two, and first-time users commonly over-apply, which can compromise results and waste product before they find their rhythm. Users with very long or particularly dense hair may also find application uneven if they do not take the time to section the hair beforehand.
Coarse Hair Performance
39%
61%
Even for buyers with thicker or coarser hair, this relaxing fluid can occasionally provide a slight surface smoothing effect along the outermost layer of the hair. As a minimal finishing step on already heat-styled thick hair, a very small amount can tame surface flyaways to a limited, if modest, degree.
For thick, coarse, or high-density hair, this is simply the wrong product — it lacks the hold strength and coating weight required to make a meaningful impact on that hair type. Users in this category are overwhelmingly disappointed, with many reporting they felt no improvement at all compared to styling without any product.

Suitable for:

Davines This is a Relaxing Moisturizing Fluid is a strong match for anyone with straight or wavy, frizz-prone hair who applies heat regularly — whether that means a daily blow-dry, a weekly flat-iron session, or both. If you live somewhere with thick, humid air and find that styled hair starts to puff up within an hour of leaving the house, this relaxing fluid addresses that pattern directly by forming a light barrier against ambient moisture. It fits especially well into routines for people with fine-to-medium strands who want frizz control without the heaviness that thicker creams and oils tend to leave behind. Those stepping up from drugstore heat protectants will likely notice a real difference in how smooth and controlled hair stays throughout the day, not just in the first hour after styling. It is also a practical choice for anyone who wants to cut down on the number of products in their morning routine, since it functions as both a pre-styling prep and a finishing treatment in one step.

Not suitable for:

Davines This is a Relaxing Moisturizing Fluid is not the right tool for buyers with very thick, coarse, or tightly curled hair who need serious hold or structural definition. The formula is built around smoothness and light frizz resistance — it does not deliver the control that dedicated curl creams, strong-hold pomades, or anti-humidity gels can provide. If your styling goals involve defined curls, structured waves, or an updo that needs to stay in place for hours, this styling fluid simply will not get you there. Buyers on a strict budget may also find the value harder to justify, since the bottle is compact and the cost per ounce is firmly in the professional tier — you need to be certain your hair type will actually benefit before committing. Those with fragrance sensitivity should also take note, as the scent — while generally pleasant — is not completely neutral and has registered as more noticeable than expected for a portion of users.

Specifications

  • Volume: Each bottle contains 4.22 fl. oz. (125 ml) of product.
  • Item Form: The formula has a cream-fluid consistency — denser than a spray but lighter than a conventional leave-in conditioning cream.
  • Item Weight: The filled bottle weighs approximately 136 g (4.8 oz).
  • Dimensions: The bottle measures 1.57 × 2.56 × 6.5 inches, compact enough to fit in most travel toiletry bags.
  • Hair Type: Formulated specifically for straight and frizzy hair that requires smoothing, humidity control, and thermal defense.
  • Primary Function: Provides thermal protection for hair strands during blow-drying and flat-ironing.
  • Secondary Function: Controls frizz and resists ambient humidity to maintain a smooth, sleek finish after heat styling.
  • Finish: Leaves hair with a smooth, sleek, and silky result without heaviness, greasiness, or visible residue.
  • Application Stage: Used as a pre-styling leave-in treatment applied to damp, towel-dried hair immediately before heat styling.
  • Brand Origin: Manufactured by Davines, a professional haircare company founded in Parma, Italy, with a focus on sustainable production and salon-grade formulations.
  • Product Line: Part of the Davines This is collection, a range of targeted styling and care products each built around a single key function.
  • Availability: This product has not been discontinued and remains in active production by the manufacturer.
  • Category Rank: Ranked #78 in Deep Hair Conditioners and #53,983 overall in Beauty and Personal Care on major retail platforms.
  • Scent Profile: Carries Davines' signature light fragrance, which sits in a moderate range — present on application but not heavily perfumed.
  • Usage Amount: For medium-length hair, a pea-sized amount per application is generally sufficient, which meaningfully extends the life of each bottle.

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FAQ

Davines This is a Relaxing Moisturizing Fluid is designed for damp, towel-dried hair — not dripping wet, and not already dry. Work a small amount evenly through mid-lengths and ends, comb through to distribute it, then proceed directly to blow-drying or flat-ironing. Applying it at this stage lets the formula build a light thermal barrier before heat contacts the strand.

For most people with fine-to-medium hair using standard blow-dry or flat-iron temperatures, this relaxing fluid works well as a standalone heat protectant. If you regularly use very high heat settings or have significantly damaged hair, a dedicated protectant with a clearly stated high-temperature rating might offer more peace of mind. For everyday moderate heat use, it handles the job on its own without needing to be layered.

Less than you'd think. A pea-sized amount is genuinely enough for medium-length hair — start there and add only a small amount more if your hair is particularly long or dense. Using too much is the most common mistake with this type of fluid, and it is what leads to the heavy or greasy feeling that some users report.

Generally yes. The Davines moisturizing fluid does not rely on harsh sulfates or aggressive alcohols that typically strip or fade color-treated hair. That said, no official color-safe certification is listed for this specific product, so if your hair has been recently bleached or heavily processed, it is worth doing a small patch test first or confirming with your colorist before committing to regular use.

It is primarily designed for damp hair before heat styling, and that is where it performs best. You can apply a very small amount to dry hair to calm surface frizz or flyaways, but the results are noticeably more modest and it can feel slightly heavy or leave a sheen if you apply too much. Think of dry-hair use as an occasional workaround rather than an intended function.

For most users with straight or wavy hair in moderate-to-high humidity, this styling fluid holds frizz at bay for the better part of a full day. In genuinely extreme humidity — think coastal summers or tropical climates — some users report the smoothing effect diminishing by mid-afternoon. Hair that is thicker, more porous, or already on the coarser side tends to lose the effect faster than fine strands do.

Davines is a certified B Corporation, meaning the brand has met independently verified standards across environmental and social responsibility. They have a strong public commitment to sustainability and do not conduct animal testing. If specific designations like vegan certification or Leaping Bunny approval are important to you, it is worth checking their official website for the most current status, as these can be updated or audited over time.

Honestly, probably not enough on its own. This styling fluid is calibrated for fine-to-medium hair that needs light smoothing and frizz resistance — it is not built to subdue thick, coarse, or very dense hair. If that describes your hair, you will likely find the formula too light to make a meaningful difference, and you would be better served by a heavier smoothing cream or a dedicated anti-frizz treatment with more control.

The scent is noticeable when you first apply it but softens considerably as the hair dries and is styled. Most users find it pleasant rather than overpowering. That said, opinions genuinely divide on this: some find it barely detectable once dry, while others say it lingers more than they would like. If you are highly sensitive to fragrance, be aware this is not a fragrance-free product before purchasing.

If you have medium-length hair and use a pea-sized amount each time, a bottle can reasonably last two to three months with daily use. For longer or denser hair requiring slightly more product, expect closer to six to eight weeks. The key is resisting the urge to apply too much — this is a concentrated formula, and a light hand genuinely stretches the bottle further than you might expect.

Where to Buy