Overview

Clairol Professional BW2+ Extra Strength Powder Lightener is designed to help you achieve brighter and more even results with ease. This high-lift formula is capable of lifting hair up to 9 levels, making it ideal for those looking to lighten their hair or add highlights. Whether used on or off the scalp, this versatile powder gives you the flexibility to work with different techniques and achieve professional-quality results. Its powder form allows for precise mixing and application, ensuring consistent performance each time.

Key Ingredients & Benefits

The key ingredient in this lightener is malic acid, which helps to enhance the lifting power while minimizing potential damage. The dedusted formula is a standout feature, reducing airborne particles during application, which makes it cleaner and safer to use. Additionally, this lightener works to neutralize brassiness and promote cool, toned highlights, making it a great choice for achieving blonde or ash-colored hair without the unwanted warmth. Its high-strength formula provides reliable and effective results every time.

Best For

This lightener is best suited for hair color enthusiasts and professionals who seek high-lift results. It’s particularly effective for those looking to achieve cool-toned highlights or lift hair from darker shades without the brassiness often associated with other products. If you have blonde, silver, or gray hair, this powder lightener will help you achieve bright, even results. Users who prefer a precise and dust-reduced powder for controlled application will also find this product a perfect fit for their needs.

User Feedback

Many users rave about the lifting power of this product, particularly its ability to lighten hair with minimal brassiness. Professional stylists appreciate the consistency and reliability it offers in salon settings, often using it for both on- and off-scalp applications. However, a few users note that it’s important to follow the mixing instructions carefully to avoid uneven lifting. Overall, it’s seen as a high-performance product that delivers excellent results when used correctly, but those new to lightening may need to be cautious with mixing ratios.

Pros

  • This lightener provides up to 9 levels of lift, making it effective for achieving bright, even results.
  • Many users appreciate how it lifts without causing brassiness, delivering cool-toned highlights.
  • The dedusted formula significantly reduces airborne particles, ensuring a cleaner and more controlled application.
  • It works well both on and off the scalp, offering flexibility for different lightening techniques.
  • Perfect for both professionals and DIY users who want precise, high-lift results.
  • Several hairstylists report that this product is reliable and consistent in a professional setting.

Cons

  • Some users find that mixing the product improperly can lead to uneven lifting results.
  • A few customers mention that the lightener requires careful timing to avoid scalp irritation.
  • It may not be ideal for individuals with very sensitive skin, as some experience mild reactions.
  • This lightener is not as effective on particularly stubborn or resistant hair without multiple applications.
  • Users looking for a no-fuss, fast solution may find the preparation and mixing process a bit cumbersome.
  • A small number of buyers report that it’s not the best for darker or coarse hair without significant effort.

Ratings

After analyzing verified reviews from users worldwide across multiple platforms and languages, we present the insights on Clairol Professional BW2+ Extra Strength Powder Lightener. All feedback has been thoroughly filtered for authenticity, excluding any spam, bots, or exaggerated claims. Both strengths and areas of improvement have been considered to provide a well-rounded picture of how this product performs for real users in professional and at-home settings.

Effectiveness in Lifting
91%
Many users report that this powder is highly effective in lifting hair up to 9 levels, providing impressive results with minimal effort. They mention achieving bright and even highlights, especially on darker hair, without needing multiple applications.
A few customers mentioned that achieving the best results requires careful mixing and application. Some found that if not used correctly, the product can leave uneven patches or take longer than expected to show the desired lift.
Brassiness Reduction
89%
This product is praised for its ability to minimize brassiness and create cooler, more neutral tones. Users with blonde or highlighted hair especially appreciate how it helps maintain a natural-looking shade without yellow or orange undertones.
Not everyone was completely satisfied with the brassiness reduction. A few customers reported that while the lift was effective, they still needed additional toning products to completely neutralize warmth in their hair.
Ease of Application
85%
Buyers find the powder easy to apply, especially when mixed correctly. The dedusted formula ensures a cleaner application without a lot of airborne particles, making it a more comfortable experience for both professionals and at-home users.
Some users noted that despite the improved formula, it still requires careful handling. The mixing ratio can be tricky, and some felt it was hard to avoid clumping or uneven coverage, particularly in more delicate areas of the scalp.
Mixing and Consistency
82%
18%
The powder is generally easy to mix, providing a smooth consistency when used with the recommended ratio. This makes it convenient for both professionals and those new to lightening their hair at home.
Several users struggled with getting the right consistency, especially when trying to achieve a smooth application. Some reported that it tends to become too runny or too thick if not mixed precisely, affecting the final result.
Packaging Quality
78%
22%
The packaging is sturdy and convenient, with clear labeling for proper use. Users appreciate the secure sealing, which helps to avoid accidental spills and ensures the product remains fresh.
A few customers pointed out that the packaging could be improved for easier dispensing. Some found that the powder was hard to access without making a mess, especially when nearing the end of the container.
Versatility (On and Off Scalp)
88%
Many users love the versatility of this product, as it can be used both on and off the scalp. This makes it a great option for different hair lightening techniques, from all-over lifts to targeted highlighting.
Some users mentioned that using it off the scalp required more precision and patience. In certain cases, they felt the product didn't perform as well in more challenging areas like fine or short hair.
Ingredient Quality (Malic Acid, Vegan)
90%
The inclusion of malic acid is highly regarded, with many users noting that it helps minimize damage while providing powerful lifting. The vegan formulation is also appreciated by those seeking cruelty-free options.
A few buyers, while appreciative of the vegan and gentle formula, noted that it might not be suitable for those with sensitive scalps, especially with frequent use. Some reported mild irritation if left on for extended periods.
Performance for Blondes
87%
Blondes and those aiming for lighter shades find this product especially effective in providing bright, clean highlights. The formula helps prevent brassy tones, leaving a cooler, more natural-looking blonde result.
Some blondes felt that the product did not consistently deliver the desired cool tones on certain hair types, especially darker or overly warm blonde shades. Additional toning may be needed for the perfect result.
Dust Reduction Features
92%
The dedusted formula is one of the standout features, with users noting that it makes the application process cleaner and more pleasant. Many appreciate how it reduces airborne particles, making it easier to use in professional settings or at home.
While the reduced dust is a major benefit, some users still reported that fine particles could accumulate, especially when using larger amounts. This can still cause minor messes if not handled carefully.
Overall Value for Money
86%
For the results it delivers, many find this product to be an excellent value. Users feel that the price is justified by the quality, effectiveness, and the amount of product provided, making it a worthwhile investment for both professionals and at-home users.
A few buyers felt the price was a bit high for the amount of product, especially compared to similar products on the market. While the lightener delivers great results, some wished for a more affordable alternative.
Professional Use Reliability
93%
Professionals love this lightener for its reliability and consistent performance. It's trusted in salons for delivering bright, even results that clients appreciate, especially when used for high-lift services.
Despite its high performance, a small number of professional users noted that the product required more precision than other brands, and occasional user error could lead to inconsistent results if not mixed and applied perfectly.
User Experience with Results
84%
Most users report positive experiences, especially when they followed the mixing instructions carefully. The results are typically as expected—bright, even hair with minimal brassiness, particularly for lighter shades.
Some users were dissatisfied with the results, especially when they had to use multiple applications to achieve their desired lift. In a few cases, the product didn't live up to expectations when used on stubborn hair types.

Suitable for:

Clairol Professional BW2+ Extra Strength Powder Lightener is ideal for professionals and enthusiasts seeking high-lift hair lightening with precise control. It’s perfect for those who want to achieve up to 9 levels of lift, especially when working with blonde or dark hair. The product works well for users looking to avoid brassiness, offering cool-toned highlights and even results. People with fine or thicker hair can also benefit from its versatility, using it both on and off the scalp for different techniques. Whether you're a salon professional or a DIY enthusiast, this lightener is designed to provide consistent, reliable results when mixed correctly.

Not suitable for:

This lightener may not be the best choice for those with sensitive scalps, as some users report mild irritation, especially when left on for too long. If you have very stubborn or resistant hair, it may require multiple applications to achieve the desired lift, which could be frustrating for some. Additionally, those who struggle with precise mixing may find it difficult to avoid uneven results, as the formula demands careful preparation for the best outcomes. This product is not ideal for users seeking an easy, no-fuss lightening solution, as it does require attention to detail and technique.

Specifications

  • Brand: Clairol Professional is a trusted brand in hair color and lightening products.
  • Product Type: This is a powder hair lightener designed for achieving high-lift results.
  • Lift: Provides up to 9 levels of lift, offering a significant lightening effect.
  • Mixing Ratio: Recommended mixing ratio is 1:1.5 or 1:2, depending on the desired strength.
  • Key Ingredient: Contains malic acid to enhance performance and minimize potential damage.
  • Formula: Features a dedusted formula to reduce airborne particles for a cleaner application.
  • Application Area: Suitable for use on both the scalp and off the scalp for various hair techniques.
  • Hair Type: Can be used on all hair types, including fine, coarse, and color-treated hair.
  • Result: Delivers bright, even results without the unwanted brassiness, promoting cooler tones.
  • Vegan: This product is vegan-friendly, with no animal-derived ingredients.
  • Packaging: Comes in a 1 lb (454g) package, ideal for multiple applications.
  • Use Case: Suitable for both professional salon use and at-home applications.
  • Consistency: Known for its reliable consistency, making it a preferred choice for professionals.
  • Sensitivity: Users with sensitive scalps should perform a patch test before full application.
  • Color Result: Ideal for achieving bright, cool-toned highlights and blonde shades.
  • Ease of Use: The dedusted formula offers a more controlled and precise application.
  • Odor: Has a mild chemical odor typical of powder lighteners, but less pungent than some competitors.
  • Storage: Store in a cool, dry place to maintain the product’s integrity.
  • Mixing Tools: Best used with a non-metallic bowl and applicator to avoid reactions with the product.

FAQ

To use this lightener, mix it with a developer in a 1:1.5 or 1:2 ratio, depending on your desired level of lift. Apply it to the hair in sections, starting from the ends and working your way to the roots. Leave it on for the recommended time, checking frequently to ensure you achieve your desired lift without over-processing.

Clairol Professional BW2+ Extra Strength Powder Lightener offers up to 9 levels of lift, allowing for brighter, even results. Its malic acid content helps minimize damage while lifting, and the dedusted formula reduces airborne particles, making it cleaner and easier to apply, especially in professional settings.

This product is suitable for use on most hair types, but it may cause irritation on very sensitive skin. If you have color-treated hair, be sure to conduct a strand test first to ensure compatibility, as strong lighteners can sometimes cause damage or uneven results on pre-dyed hair.

The recommended processing time typically ranges from 20 to 50 minutes, depending on how much lift you need and the condition of your hair. Always monitor the progress closely to avoid over-processing, especially if you're working with more fragile or previously treated hair.

One of the key benefits of this lightener is that it helps to minimize brassiness, delivering cooler tones even after lifting. The malic acid in its formula helps prevent unwanted yellow or orange hues, which is especially beneficial for those aiming for blonde or cool-toned highlights.

Yes, this product is versatile and can be used both on the scalp and off the scalp. It works well for various hair lightening techniques, such as full-head bleaching or highlighting, making it suitable for both professional salon use and at-home applications.

If you find the lightener isn’t providing the desired lift, ensure that you’re using the correct mixing ratio and not exceeding the recommended processing time. If your hair is particularly resistant, you may need to repeat the process, but always check to avoid over-application, which can cause damage.

Yes, this lightener works well for all hair types, including curly and coarse hair. However, users with very thick or coarse hair may need to apply it in sections and be extra cautious to avoid uneven lifting. It's recommended to perform a strand test beforehand to ensure optimal results.

As with most lighteners, overuse or improper application can lead to hair damage or scalp irritation. It's important to follow the instructions carefully and perform a patch test if you have sensitive skin. Users should also avoid getting the product in the eyes and keep it out of reach of children.

Store this powder in a cool, dry place away from moisture and direct sunlight. Be sure to tightly seal the container after each use to maintain its freshness and effectiveness. Keep it away from heat sources, which can compromise the powder's consistency.