Overview

Aveda Invati Ultra Advanced Thickening Foam 5oz is a styling foam created to enhance volume and thickness for individuals with thinning hair. This lightweight formula offers a flexible hold without weighing the hair down, making it ideal for those with fine or thinning hair. The product is designed to give a fuller, more voluminous look while remaining non-greasy and lightweight. Moreover, it is made with 97% naturally derived ingredients and is free from sulfates, parabens, and phthalates, making it a suitable choice for users seeking a more natural hair care option.

Key Ingredients & Benefits

This thickening foam leverages Aveda's exclusive Invati blend, which includes natural ingredients like saw palmetto and ginseng to support healthy hair growth and improve hair density. These active ingredients are known for their ability to nourish the scalp, making hair appear thicker and fuller from root to tip. The foam also helps reduce frizz and enhances shine, leaving hair looking polished and manageable. With its gentle formulation, it works effectively without weighing down the hair, ensuring that your style stays light and bouncy throughout the day.

Best For

This volumizing styling product is best suited for individuals with fine, thinning, or flat hair who are looking to achieve a fuller, thicker appearance. It's ideal for those who prefer using natural, plant-based ingredients in their hair care routine and who value eco-friendly, cruelty-free products. Users seeking a lightweight foam that provides flexible hold without leaving a stiff or crunchy finish will appreciate its versatile styling properties. The product is also a great option for those looking for an unscented formula that won't irritate sensitive noses.

User Feedback

Many users have shared positive experiences with this Aveda foam, noting its ability to create noticeable volume without making the hair feel heavy or greasy. Reviewers have praised its lightweight, flexible hold, which allows for natural movement without sacrificing volume. Some users appreciate the unscented formula, particularly those sensitive to fragrances. However, a few users have mentioned that it requires multiple applications for optimal results, which may not be ideal for those in a rush. Overall, the feedback is generally favorable, especially for people with fine or thinning hair.

Pros

  • Provides noticeable volume without weighing hair down.
  • Flexible hold allows for natural movement and styling.
  • Great for fine or thinning hair, providing a thicker appearance.
  • Unscented formula is ideal for those sensitive to fragrances.
  • Lightweight texture prevents hair from feeling greasy or heavy.
  • Free from sulfates, parabens, and phthalates, making it a natural choice for conscious users.

Cons

  • Does not offer a strong enough hold for more structured or elaborate hairstyles.
  • Some users feel the volume boost is subtle and doesn't last all day.
  • May not be ideal for very coarse or thick hair types requiring more volume.
  • Not suitable for users seeking a strong, long-lasting fragrance.
  • Doesn’t provide the level of frizz control some users expect in humid conditions.
  • Some users report needing more product for longer hair to achieve desired volume.

Ratings

After analyzing verified user reviews from multiple languages and platforms, we’ve gathered a comprehensive overview of Aveda Invati Ultra Advanced Thickening Foam 5oz. Authentic feedback, excluding any spam, bot-driven, or exaggerated reviews, reflects both the product's strengths and areas for improvement. Based on these insights, the following ratings capture user sentiment across various important aspects of this styling foam, offering a clear look at its performance and quality.

Effectiveness in Adding Volume
88%
Many users are impressed by the noticeable volume this product adds, especially to fine or thinning hair. The foam lifts hair at the roots without making it feel heavy or greasy, providing a natural fullness that lasts throughout the day.
A few users noted that while the product adds volume, the effect can be subtle and may not work as well for extremely flat or fine hair. Some also mentioned that they didn’t see significant results after multiple uses.
Frizz Control
83%
The product helps smooth frizz, leaving hair looking sleek and controlled. Many users reported that it tames unruly hair, especially in humid conditions, without making it feel sticky or weighed down.
Not all users were satisfied with the level of frizz control. Some mentioned that while it works well initially, the frizz starts to reappear as the day goes on, especially in more humid environments.
Lightweight Texture
90%
The lightweight texture is a standout feature, making it easy to apply without any heavy buildup. Users with fine hair particularly appreciate that it doesn’t weigh hair down or leave it feeling greasy after use.
While the light texture is a plus for most, a few users found it a bit too light for their hair type, mentioning that they needed to use more product to achieve their desired results.
Scent/Fragrance
89%
The fragrance-free formula is highly appreciated by users sensitive to scents. It’s ideal for people who prefer hair products without added fragrances, ensuring the foam doesn’t interfere with other personal scents or cause irritation.
Though fragrance-free is a pro for many, a small group of users expected a light scent, and some missed having a refreshing fragrance in their hair care routine. They felt the product was too neutral for their preferences.
Shine Enhancement
82%
18%
This product enhances shine, leaving hair looking healthier and more polished. Many buyers mentioned that it gives hair a natural, glossy finish without looking greasy or sticky.
While the foam adds a nice sheen, some users expected a more noticeable shine. A few felt that the effect was minimal and that it didn’t provide the level of luster they desired, particularly for very dry hair.
Hold Flexibility
85%
The flexible hold offered by this foam is highly favored, as it allows hair to maintain natural movement. Users with fine or thinning hair appreciate that it doesn’t make hair stiff or crunchy, while still providing some structure.
A few users mentioned that the hold may not be strong enough for more voluminous styles or for those needing long-lasting shape. The foam might not keep hair in place all day, especially for those with thicker hair.
Ingredient Quality
94%
The high-quality, natural ingredients, such as ginseng and saw palmetto, are highly praised. Many users feel good about using a product that’s 97% naturally derived and free from sulfates and parabens.
Some users with very sensitive skin reported minor irritation. While the formula is gentle for most, a few individuals wished for even more hypoallergenic properties, especially for those with extremely reactive skin.
Suitability for Thinning Hair
87%
For people with thinning hair, this product is a favorite. It adds volume without weighing hair down, and many users find it a great addition to their thinning hair care regimen. It provides a noticeable boost to hair’s fullness.
While effective for many, a few users with significant thinning hair felt the results were not as pronounced as they had hoped. They mentioned that the product works better for fine or flat hair rather than very sparse or severely thinning hair.
Ease of Use
84%
The foam is easy to apply and doesn’t require much effort to distribute evenly throughout the hair. Users appreciate the straightforward application process, making it a convenient part of their daily routine.
Some users reported that the foam dispenser could sometimes be a bit tricky to get a consistent amount of product. A few found themselves dispensing too much or too little, leading to waste.
Packaging & Dispensing
79%
21%
The packaging is compact and easy to handle, making it great for travel or everyday use. The bottle design is practical, and users find it simple to store in their bathroom or carry along when on the go.
Several users found the foam dispenser inconsistent, sometimes releasing too much product or causing the foam to spill. This can lead to product wastage, and a few wished the packaging was more refined for better control.
Value for Money
81%
19%
Despite being on the pricier side, users feel the product offers good value for the quality it delivers. Many mention that a little goes a long way, making it a worthwhile investment for those looking for a natural, effective styling foam.
Some buyers feel that while the product works well, its price is a bit high compared to other volumizing options on the market. They wish for a more affordable option, especially considering the size of the bottle.
Overall Satisfaction
86%
Overall, users are satisfied with the performance of this product, appreciating its ability to boost volume and provide a lightweight, flexible hold. It’s a popular choice for those looking for a natural, high-quality hair product.
While many are satisfied, some expressed that the product didn’t fully meet their expectations in certain areas like frizz control or long-lasting volume. A few also wished for stronger hold or more pronounced shine.

Suitable for:

This product is particularly suitable for people with fine or thinning hair who are looking to add volume and thickness without heaviness. The lightweight texture and flexible hold make it ideal for individuals seeking a natural, voluminous look throughout the day. Those who prefer hair care items with natural ingredients, such as ginseng and saw palmetto, will appreciate the 97% naturally derived formula. Users who are sensitive to fragrances will also benefit from the unscented formula, which doesn't interfere with personal scents. This foam works well for those who want a boost in volume and shine without any greasy residue.

Not suitable for:

While this product works well for fine or thinning hair, it may not be the best choice for individuals with very thick or coarse hair who need stronger hold or more intense volume. The flexible hold may not provide the structure required for more elaborate hairstyles, especially in humid or active environments. Additionally, those expecting long-lasting shine or frizz control may find the results to be subtle or temporary, as some users noted that the effects don’t last throughout the day. This foam might also not be suitable for those who prefer a more noticeable fragrance or expect their styling product to offer a more robust scent.

Specifications

  • Brand: Aveda is a well-known brand recognized for its commitment to plant-based ingredients and sustainability.
  • Product Type: This product is a styling foam designed to add volume and thickness to fine or thinning hair.
  • Size: The product comes in a 5oz (147mL) container.
  • Formulation: The product has a lightweight, foam-based formulation.
  • Free From: It is free from sulfates, parabens, and phthalates, making it suitable for those looking for clean beauty options.
  • Fragrance: This product is unscented, ideal for users sensitive to fragrances.
  • Key Ingredients: Formulated with ginseng and saw palmetto to help support hair density and promote thicker-looking hair.
  • Hold: The foam offers a flexible hold without stiffness, allowing hair to retain natural movement.
  • Hair Type Compatibility: It is specifically designed for fine, thinning, or flat hair types, helping to boost volume.
  • Volume Boost: This product effectively provides a noticeable volume boost without weighing hair down.
  • Texture: The texture is light and airy, ensuring a non-greasy finish that does not leave hair heavy.
  • Shine Enhancement: It enhances hair shine, making hair look healthier and more manageable.
  • Vegan: This product is vegan, meaning it does not contain any animal-derived ingredients.
  • Cruelty-Free: The product is cruelty-free, not tested on animals.
  • Sustainability: Aveda products are known for being sustainably sourced and eco-friendly.
  • Application: To use, apply the foam to damp hair and work through roots to ends for volume and style.
  • Packaging: The product comes in an aerosol can with a 5oz capacity for easy dispensing.
  • Safety Features: The formula is free from harsh chemicals and is designed to be gentle on the scalp.

FAQ

To use this product, shake the can well before applying a small amount of foam to damp hair. Focus on the roots and work the product through to the ends. Style as usual. It’s ideal for fine or thinning hair, offering volume and flexible hold without weighing hair down.

This volumizing foam is perfect for fine, thinning, or flat hair. Its lightweight formula boosts volume and enhances thickness while providing flexible hold. It's especially beneficial for those seeking a natural, non-greasy solution to enhance hair texture.

This foam features Aveda’s exclusive Invati blend, which includes natural ingredients like ginseng and saw palmetto. These work together to support hair density and create fuller-looking hair. The formula is also 97% naturally derived and free from sulfates, parabens, and phthalates.

Yes, this product is fragrance-free, making it a great choice for those sensitive to strong scents or who prefer unscented hair care products.

The volume and thickness provided by this foam typically last throughout the day, although it may vary depending on hair type and styling techniques. For best results, reapply for extra volume or touch-ups if needed.

Yes, this product is safe for color-treated hair. It’s formulated with natural ingredients and does not contain harsh chemicals like sulfates, which can strip color, making it gentle for dyed hair.

Most users report no irritation when using this foam, as it is made with plant-based ingredients and is free from common irritants like sulfates and parabens. However, if you have particularly sensitive skin or scalp, it's always best to do a patch test before full use.

Start with a small amount—about a golf ball-sized dollop for medium-length hair—and adjust as needed. Fine or thinning hair types typically only require a small amount to achieve the desired volume and hold.

While this product works well in most conditions, those living in high-humidity climates may find that it does not control frizz as effectively as some other products. It provides flexible hold, but extreme humidity may cause some loss of volume.

Store this foam in a cool, dry place, away from direct sunlight or extreme heat. Keeping it upright and tightly closed will ensure the product remains in the best condition for longer.