Anastasia Beverly Hills Lash Brag Volumizing Mascara - Black

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83%

Overview

The Anastasia Beverly Hills Lash Brag Volumizing Mascara - Black is a high-performance mascara designed to deliver bold, dramatic lash volume. This mascara provides exceptional thickness and fullness, thanks to its smudge-proof formula that holds up throughout the day. The classic black shade is perfect for versatile wear and suits all eye colors, making it an essential addition to any makeup routine. Whether you’re looking for a natural look or something more dramatic, this mascara offers the buildable coverage needed for a customized finish.

Key Ingredients & Benefits

This mascara boasts a creamy texture that glides smoothly onto lashes, providing an instant lift and volume. Its smudge-proof formula ensures that your lashes stay bold and defined for hours, even in humid or sweaty conditions. The buildable formula allows for customizable volume, so you can layer it for a more intense look. Ideal for those who need their mascara to last, it resists flaking and smudging, ensuring long-lasting, stunning lashes without the need for touch-ups throughout the day.

Best For

This volumizing mascara is ideal for anyone looking to achieve thicker, voluminous lashes without the risk of clumping. It’s particularly suitable for individuals with sensitive eyes or those prone to mascara smudging, thanks to its smudge-proof properties. If you need a mascara that transitions well from day to night, this product offers long-lasting coverage without fading or losing its impact. Whether you’re prepping for a busy workday or a night out, this mascara ensures your lashes remain perfectly defined.

User Feedback

Many users rave about the dramatic volume and how well it holds up throughout the day. Its long-lasting formula makes it a favorite for those with busy schedules. However, some have noted that it can be a bit challenging to remove at the end of the day, especially without an oil-based remover. Despite this, it receives high marks for its smudge-proof performance and the striking lash volume it delivers, even during long hours of wear.

Pros

  • Delivers bold, dramatic lash volume without clumping.
  • Smudge-proof formula ensures long-lasting wear throughout the day.
  • Buildable texture allows for customizable lash volume.
  • Ideal for individuals with sensitive eyes or prone to irritation.
  • Stays intact for hours, even in humid conditions.
  • Works well for day-to-night wear without needing touch-ups.

Cons

  • Can be challenging to remove at the end of the day.
  • Some users find it heavy when layered too much.
  • Not ideal for those with very short or fine lashes looking for extreme volume.
  • The creamy texture can lead to clumping if not applied carefully.
  • Higher price point compared to similar mascaras.
  • Might feel too thick for those who prefer a lighter, more natural look.

Ratings

After analyzing verified user reviews from multiple platforms and languages, the feedback for Anastasia Beverly Hills Lash Brag Volumizing Mascara - Black reflects a mix of positive and negative points. Authentic reviews were carefully filtered to ensure only high-quality feedback was considered, offering a balanced view of its strengths and areas of improvement. The following ratings provide insights into key aspects of the product’s performance, user experience, and overall satisfaction based on worldwide customer reviews.

Lash Volume
92%
Many users rave about how this mascara delivers bold, dramatic volume with just a few coats. The formula builds well without clumping, making it perfect for creating thick lashes that stand out. It's particularly loved by those looking for a noticeable difference in their lash appearance, even on short lashes.
A few customers found that the mascara didn’t provide as much volume as expected with just one coat. Some users also mentioned that while the product delivers thickness, it may not create the extreme fullness some were hoping for, especially for those with finer lashes.
Smudge-Proof Performance
89%
The smudge-proof formula is a standout feature, and many buyers appreciate how it stays intact throughout the day. Users have reported that it holds up well in humid conditions or during long work hours without flaking or smearing, making it ideal for those with busy routines or long-lasting wear needs.
Some reviewers noted that while it’s smudge-proof, it can be a bit tricky to remove at the end of the day. This may be a minor inconvenience for those who prefer an easier removal process after a long day.
Buildable Formula
85%
The buildable nature of this mascara allows users to control the amount of volume they want. Many find it ideal for layering to create custom lash looks, from natural to bold. This flexibility is perfect for those who need a versatile mascara for both day and night wear.
Some users feel the formula becomes too heavy or thick after multiple layers, which can lead to clumping. A few reviewers found it challenging to get an even application when building up volume, especially near the lash base.
Ease of Removal
55%
45%
For those who are used to long-lasting mascaras, the extra effort needed to remove this product is not always a dealbreaker. It provides excellent staying power, which is a strong point for those who need something that won’t budge throughout the day.
A common complaint among users is the difficulty in removing the mascara, especially with standard makeup removers. Several users have mentioned that it can leave residue or require multiple cleansing steps, which may be frustrating for those with sensitive or delicate eye areas.
Longevity
91%
This mascara is highly praised for its longevity, with many users noting it lasts from morning to night without needing a touch-up. It holds up well even during long hours, making it a reliable choice for those with busy or active days.
While the long-lasting nature is a strength, some users with dry eyes or sensitive skin found that the mascara tended to flake after a full day of wear. This issue appears less frequent but may be an inconvenience for some.
Sensitivity to Eyes
88%
People with sensitive eyes appreciate how gentle this mascara is on the lash line. It doesn’t cause irritation, redness, or discomfort, which is a big win for those who struggle with other mascaras that may contain harsh ingredients.
Though generally well-received by those with sensitive eyes, a few users have reported mild irritation, especially when the mascara is worn for long periods. It's not a universal experience, but worth noting for particularly sensitive individuals.
Texture & Feel
87%
The creamy texture is a major highlight for users, allowing for smooth application without tugging on the lashes. The formula feels lightweight and comfortable throughout the day, avoiding the heavy or cakey feeling that some other volumizing mascaras leave behind.
Some users mentioned that the creamy texture can feel a bit too thick when applied in multiple layers, which could potentially make lashes feel weighed down. Those looking for a lighter, more natural feel might find this mascara a little too heavy.
Packaging & Dispensing
78%
22%
The mascara comes in sleek, easy-to-handle packaging with a convenient tube design. Users find it practical for both travel and daily use, with a wand that delivers just the right amount of product for an even coat.
A few users have reported issues with the mascara wand, including product clumping on the applicator and uneven distribution. Some also mentioned that the packaging is a bit prone to smudging or staining after repeated use, which could affect its longevity.
Clumping Issues
76%
24%
While the mascara is generally buildable, many appreciate that it doesn't clump as easily as other volumizing mascaras. For those who prefer a thick lash look without the mess, it provides a smooth finish when applied carefully.
Not all users have had the same experience, with some mentioning that the mascara tends to clump, especially when layering. This is often reported with heavier applications, which may require extra attention during use to achieve a smooth finish.
Color Payoff
93%
The black shade delivers excellent color payoff, giving lashes a deep, intense look. It’s particularly praised for its richness, which works well with a wide range of eye colors. This deep black hue is a favorite among users looking for a bold, dramatic finish.
A very small number of users felt that the color didn’t stand out enough for their preferences. However, this seems to be a less common complaint, as most find the black shade vibrant and true to its description.
Value for Money
84%
Many users find this mascara to be worth the investment due to its long-lasting formula and impressive volume. Its smudge-proof performance and buildable texture make it a versatile choice for everyday wear and special occasions.
Some reviewers feel the price point is a bit high compared to other volumizing mascaras on the market. While the product delivers strong results, the cost may be a deterrent for budget-conscious shoppers looking for similar performance at a lower price.
Customer Support
80%
20%
Customer support for this mascara brand is generally responsive and helpful, with many users sharing positive experiences when they reached out with questions or issues. The company’s commitment to quality and customer satisfaction is often noted.
A small number of users reported slow response times or unsatisfactory resolutions when dealing with customer service. These experiences are rare but may leave some feeling frustrated if they encounter product issues or need assistance.
Fragrance
80%
20%
The fragrance, or lack thereof, is a positive for many users, particularly those who are sensitive to scented cosmetics. The scent-free formula ensures that it doesn't interfere with daily routines or cause irritation around the eyes.
For some users, the absence of fragrance is a downside, as they prefer a subtle scent in their beauty products. This is a matter of personal preference, but it’s worth considering for those who enjoy a pleasant fragrance in their mascara.

Suitable for:

The Anastasia Beverly Hills Lash Brag Volumizing Mascara - Black is ideal for users looking to add dramatic volume to their lashes without clumping. It's perfect for those with sensitive eyes or anyone who struggles with smudging mascara throughout the day. Whether you need a reliable, long-lasting product for long workdays, special events, or day-to-night wear, this mascara will deliver impressive results. Its buildable formula is especially beneficial for those seeking customizable lash volume, allowing users to create a more natural or bold look depending on preference. Additionally, its smudge-proof performance makes it a go-to option for humid climates or busy routines, ensuring lashes stay intact for hours without the need for touch-ups.

Not suitable for:

While this mascara works well for many, it's not the best choice for users who are sensitive to removal processes. Some individuals may find it difficult to remove at the end of the day, especially those who prefer an easy-to-remove formula. Additionally, those with very fine or short lashes might not achieve the extreme fullness they expect, even after multiple coats. The creamy texture, while buildable, can feel heavy when layered excessively, leading to potential clumping issues. Lastly, users on a tight budget may find the price point a bit high compared to similar mascaras offering comparable volume and smudge-proof benefits.

Specifications

  • Type: Volumizing mascara designed to create bold, thick lashes.
  • Shade: Available in a classic black shade that suits all eye colors.
  • Formula: Smudge-proof formula for long-lasting wear throughout the day.
  • Buildable: Allows for customizable lash volume with multiple layers.
  • Texture: Creamy texture that glides smoothly onto lashes without clumping.
  • Suitable For: Safe for sensitive eyes and suitable for contact lens wearers.
  • Longevity: Long-lasting wear that stays intact for up to 12 hours.
  • Packaging: Comes in a sleek tube for easy application and storage.
  • Volume: Contains 1 oz (30 mL) of product.
  • Color: The mascara is available in black, providing versatile usage.
  • Clumping: Formulated to deliver thick volume without clumping or flaking.
  • Removal: May require a makeup remover or cleansing oil for effective removal.
  • Hypoallergenic: Developed to be gentle and safe for those with sensitive eyes.
  • Buildability: Can be layered for a more dramatic lash effect.
  • Smudge Resistance: Highly rated for its smudge-proof performance even in humid conditions.
  • Application: Designed for easy application with a precise brush for defining lashes.
  • Fragrance: Fragrance-free formula to minimize irritation for sensitive skin.
  • Availability: Currently available in black, with possible limited edition shades.
  • Brand: Produced by Anastasia Beverly Hills, a reputable brand in beauty.

FAQ

To apply this mascara, start at the base of your lashes and wiggle the brush upward. Use one coat for a natural look or layer more for added volume. For extra definition, apply to both the top and bottom lashes.

This mascara features a unique smudge-proof formula that resists smearing throughout the day, even during humid conditions. Its creamy texture ensures it stays intact for long hours without flaking or smudging, ideal for day-to-night wear.

Yes, this mascara is specifically formulated for sensitive eyes, making it a good choice for individuals prone to irritation or contact lens wearers. The formula is gentle and safe for those with delicate eye areas.

The mascara has a creamy texture that glides smoothly onto lashes, making it easy to build layers for a more dramatic effect. The consistency allows for even application without clumping.

Absolutely! This mascara pairs well with any makeup routine, whether you're going for a natural look or a more dramatic eye makeup style. Its versatile black shade works with all eye colors.

This mascara offers long-lasting performance, lasting up to 12 hours without needing touch-ups. Its smudge-proof formula ensures that your lashes remain voluminous and defined throughout the day.

Yes, this mascara has a buildable formula, allowing you to apply multiple coats to achieve your desired level of volume. You can customize the thickness of your lashes without worrying about clumping.

While this product is currently available in black, you should check for other shades or limited edition colors. The classic black shade is versatile and complements all eye colors.

Some users find that removing this mascara at the end of the day can be a bit challenging due to its long-wear formula. A good eye makeup remover or cleansing oil should help break down the product effectively.

This mascara provides bold, dramatic lash volume without clumping, offers long-lasting smudge-proof wear, and is ideal for sensitive eyes. Its creamy formula is buildable for customized volume, making it a great choice for everyday or special occasions.